Audience

What is a audience An audience is where media producers break a mass audience down into different groups, sections and subsections so that they can be identified, targeted and catered for. This is where the name is given demographics. On the other hand, is means a group of spectators at a public event; listeners or viewers collectively to where they go to a theater, concert or another gathering.

What is a target audience A target audience is a certain group of people at which a product such as a film or advertisement is aimed. Another meaning is where manufactures research on different things to find out what things seem to interest the audience they want to target. This is where they use demographics to divided different audiences and match up which things go to which group.

Teenagers/young people +16 – 18 Teenagers and Young Adults seem to be the audience many markets seem to target. This audience is known to enjoy watching soap operas and know every detail of their favorite celebrity. They will know most about their favorite celebrity then the celebrity knows about themselves. They would listen to modern day music which sees to attach they to all the new beats and tunes. For girls/women the media seem to target them with new brands of make-up or clothes. This is where it interest the young female population. For boys/men the media seem to target them with new gargets and gear which they can create and make things.

Young Adult +19 – 25 Many companies target this range of people to promote them to purchase certain items that they advertise. There are many adverts to do with Universities that are persuading this range of people to choose these Universities. For women: companies try to promote women to go online and but many female products. This is showing for women to buy certain perfume for them to be empower over men and show who is the boss. For men: many ads now are showing these very handsome looking celebrity men with spraying cologne on them. This is showing that with this particular cologne that any man can get their idol woman.

adults +25 Many ad companies target this rage of audience with trips away on curses. This is because not many people at a certain age cant do many things but want to relax. This range of audience is known to watch many crime watching program as they like to figure out the things that go on in the program. Many old songs get played that many young people wouldn't know but this range of people would know as fast as young people would know their celebrities. For women/men: many companies target these people to get them to go away on a relaxing holiday and for them to buy certain furniture that can help them with their lifestyles at home.

3 Individual Audience Profiles

1st Audience profile NAME: Santina Rodriguez EDUCATION ATTAINMENT: A Levels/BTEC Diplomas AGE: 16 GENDER: Female RACE: White SOCAIL STATUS: Middle Class RELIGIOUS BELIEFS: Christian EMPLOYMENT: Part-Time at New Look HOME: Enfield INTRESTS: Cheerleader, Singing, Dancing

2nd audience profile NAME: Josh Walker AGE: 24 GENDER: Male RACE: Black RELIGIOUS BELIEFS: Atheist SOCIAL STATUS: Upper class EMPLOYMENT: Barrister INTRESTS: Basketball, latest fashion and women HOME: Clapton EDUCATION ATTAINMENT: Sociology and criminology diplomas

3rd audience profile NAME: Ellen Tiffany AGE: 48 GENDER: Female RACE: Indian RELIGIOUS BELIEFS: Hinduism SOCIAL STATUS: Upper/Middle class EMPLOYMENT: Teacher INTRESTS: Cooking, love, culture HOME: Highbury EDUCATION ATTAINMENT: English and communication skill diploma