Unit 5 Business in Action Quality mark/ ISO 9000
Unit 5 Business in Action Quality mark/ ISO 9000 Marketing Starting a Expansion Business in Action Identifying business opportunities Promotion Quality mark/ ISO 9000
Unit 5 Business in Action Quality mark/ ISO 9000 Marketing Starting a plan Production options Organisation options Finance sources Dev. cycle of a business Marketing strategy Marketing mix Break-even analysis Expansion Business in Action Identifying business opportunities Reasons/ benefits How to finance Methods Why start a business? Challenges Development cycle (7 stages) Market research Promotion Sponsorship Personal selling Public Relations (PR) Sales promotion Advertising Quality mark/ ISO 9000
Unit 5 Business in Action Quality mark/ ISO 9000 Marketing Starting a plan Production options Organisation options Finance sources Dev. cycle of a business Marketing strategy Marketing mix Break Even analysis Job Sole Trader Cash flow forecast Starting Marketing plan 4 P’s Break even chart Batch Partnership Surviving Growth Mass Private limited company The future Expansion Business in Action Identifying business opportunities Reasons/ benefits How to finance Methods Bigger market Growth Why start a business? Challenges Development cycle (7 stages) Market research Takeover Economies of Scale Idea for new product/service Finance Idea generation Desk research Merger Redundancy package Legal Product screening Field research Alliance Prefer self- employment Staff Concept development Diversification Promotion Production method Business analysis Prototype Sponsorship Personal selling Public Relations (PR) Sales promotion Advertising Test marketing Temporary offers TV/radio/web Product launch Quality mark/ ISO 9000
Unit 5 Business in Action Quality mark/ ISO 9000 Marketing Starting a plan Production options Organisation options Finance sources Dev. cycle of a business Marketing strategy Marketing mix Break Even analysis Job Sole Trader Cash flow forecast Starting Marketing plan 4 P’s Break-even chart Batch Partnership Surviving Product Growth Mass Private limited company Price Promotion The future Place Expansion Business in Action Identifying business opportunities Reasons/ benefits How to finance Methods Bigger market Growth Why start a business? Challenges Development cycle (7 stages) Market research Takeover Economies of Scale Qualitative Idea for new product/service Finance Idea generation Desk research Merger Quantitative Redundancy package Legal Product screening Field research Alliance Prefer self- employment Staff Concept development Diversification Survey Promotion Internal source Production method Business analysis Questionnaire Prototype Intrapreneur Sampling Sponsorship Personal selling Public Relations (PR) Sales promotion Advertising Test marketing External source Estimating Temporary offers TV/radio/web Product launch Test marketing Quality mark/ ISO 9000
Unit 5 Business in Action Quality mark/ ISO 9000 Marketing Starting a plan Production options Organisation options Finance sources Dev. cycle of a business Marketing strategy Marketing mix Break Even analysis Job Sole Trader Cash flow forecast Starting Marketing plan 4 P’s Break even chart Batch Partnership Surviving Product Life cycle 4 stages Growth Mass Private limited company Price Promotion The future Place Distribution Expansion Business in Action Identifying business opportunities Reasons/ benefits How to finance Methods Bigger market Growth Why start a business? Challenges Development cycle (7 stages) Market research Takeover Economies of Scale Qualitative Idea for new product/service Finance Idea generation Desk research Merger Quantitative Redundancy package Legal Product screening Field research Alliance Prefer self- employment Staff Concept development Diversification Survey Promotion Internal source Production method Business analysis Questionnaire Prototype Intrapreneur Sampling Sponsorship Personal selling Public Relations (PR) Sales promotion Advertising Test marketing External source Estimating Temporary offers TV/radio/web Product launch Test marketing Quality mark/ ISO 9000