2009 Strategic Planning playbook Prepared by M3 2009 Strategic Planning playbook April 2, 2009
Meeting Outcomes Introductions Review the strategic planning process and timeline Obtain feedback, suggestions and input regarding process, desired outcomes, and expectations Obtain input regarding the internal and external assessments Clarify roles and responsibilities
Documents for Today’s Meeting www.m3planning.com/lascruces Copy of this presentation Project plan Strategic plan elements
Questions to Explore In the spirit of continuous improvement, what can we do differently in this planning cycle? How can the strategic plan be more actionable and useful for you and your department? What might be some of your hopes or concerns? What, if anything, has changed since June 2008?
Overall Expectations – Success Defined A strategic plan that is thematic Focus on strategy rather than a checklist of milestones Methodology that it would be an ongoing process. What are the things we are going to do strategically City Council has new ideas and direction for the org. Develop a global dashboard measures Each employee needs to be able to see themselves in the plan. Need a broad strategic vision.
Guidelines for this process The strategic plan needs to: Reflect the driving mandate of community sustainability Be implemented via the comprehensive plan Guide policy making for the City Council Guide decision making at all levels in the organization Standardize communication based on agreed upon goals and performance measures Start with the end in mind – how will we implement Be realistic, prioritized and resourced
Strategic Planning Process - Overview
Previous plan (June 2008) Phase 2: Strategy Work Sessions (May) Phase One: Internal & External Assessment (April) Phase 3: Budget & HR (June) Ongoing Phase 4: Implementation Methodology (June)
Develop Your Strategy Strategic Framework
Strategic Planning Framework Vision – Where we are going? (Envisioned Future) Mission – Why we are going there? (Our Purpose) Values – How we will guide our actions? (Principles) Goals – What do we want to accomplish over the next 5 years? Objectives – How we will accomplish our goals? Actions we need to take to accomplish our objectives? Measures/Targets – How we will know we are accomplishing our strategies?
Strategic Planning Elements Planning our community and neighborhoods Preserving our existing neighborhoods, farmlands, parks, open space, recreation areas, natural beauty, energy resources and the environment. Creating safe, walkable, multi-modal communities Encourage community and stakeholder collaboration in planning and development decisions Fostering economic development and quality of life
Learn & Adapt Your Strategy Stakeholder, Citizen and Staff Engagement
Topics to Explore What do we mean by: Sustainability Smart growth New urbanism Transit-oriented development Complete streets Form-based codes
Internal & External Assessments Available Information Additional Information 2005-09 Strategic Plan: Acknowledging that we will continue/modify what works Vision 2040 Strategic Planning Elements: From June 18th, 2008 Leadership Workshop Internal Leadership survey All Staff survey External Citizen survey General public outreach Stakeholder forum
Leadership Survey Overview: Questions developed to help define where the city stands today (in the midst of updating the strategic plan), how to assess external activities currently underway and where the gaps exist in between the two. Purpose: These qualitative (open-ended) questions will be the basis for developing quantitative questions for both staff & community surveys. Audience: Councilors, City Senior Leadership, Union Reps (City Manager and direct reports) Timeframe: April 6-10
All Staff Survey Overview: Questions developed based on input from the leadership survey as well as benchmark questions from Malcolm Baldrige National Quality Award. Purpose: Engage staff in the planning process at the beginning as well as inform the process with all available internal perspectives. Audience: All City staff Timeframe: April 15th-30th
Citizen Survey Overview: Due to the diverse nature of the Las Cruces community and the demands on everyone’s time, we recommend providing an online format to engage citizens. Purpose: Provide the opportunity for all citizens to engage in planning for the future of the City, resulting in quantitative data. NOTE: This is not intended to be a citizen satisfaction survey. Audience: All citizens Timeframe: April 15th-30th
General Public Outreach Overview: Due to the diverse nature of the Las Cruces community, we recommend creating the opportunity for citizens to provide input through an already existing public event. Purpose: Engage citizens by providing a non-traditional format to provide input into the planning process in a qualitative manner. Audience: All citizens Timeframe: April 12th
Stakeholder Forum Overview: To facilitate strategic decision making, we believe in engaging stakeholders who can help add informed, but diverse perspectives to the strategic issues/topics the City will need to address in the up coming plan. Purpose: Gather perspectives from stakeholders who are actively working in tandem, collaborative areas with the City. Audience: Stakeholders invited by Councilors; other government entities, etc. Timeframe: May 2nd-8th
Translate Your Strategy
Strategy Sessions Purpose: Establish the strategic direction based on data- based decision making, vet and discuss strategic issues/topics Who: Council Members When: Mid May Purpose: Establish the department goals to support City- wide goals Who: Directors When: Late May
Aligning, Evaluating, Implementing
Remaining Steps in the Process Aligning Your Resources: Identify human and financial resource needs to implement plan (Department directors) Establish performance measures Evaluating Your Operations & Communicate Plan: Establish implementation methodology (Council and directors) Approve & communicate the plan (internal and external) Implementing & Assessing Your Strategy: Quarterly strategy updates
Wrap Up and Next Steps
Roles & Next Steps – Councilors Advocates – Keepers of the Vision Completing the Leadership Survey Identifying stakeholders for the Forum Leadership around the “What”
Roles & Next Steps – Union Realists – Keepers of the Implementation Completing the Leadership Survey Championing the Staff Survey and Input Leadership around the “How”….
Conclusion