SMART Objectives This is SMART! Specific Goals are ‘Big Picture’ statements that are generally not measurable Objectives are SMART, and contain Benchmarks, Targets and (optionally) Indicators Indicators are driven by the Objectives and are measurable They are signposts toward the objective. Benchmarks are driven by the Objectives and are measurable A Benchmark defines your starting point. Targets are what you want the next benchmark to show and are measurable. It should mirror the Benchmark in format. This is SMART! Specific Measurable Achievable Relevant Time-bound Objective: By Sept 5th 2010, be able to Walk from main entrance to Automotive center, taking no more than 15 minutes.