Westin ~ Las Vegas October 26 & 27 Welcome Westin ~ Las Vegas October 26 & 27 www.ascsp.org Copyright 2008 ASCSP

ANNUAL UPDATE TO THE MEMBERSHIP October 2016 - October 2017 ANNUAL UPDATE TO THE MEMBERSHIP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP “Findings” Newsletter , Tech Call and Election Programs are all available on any device. Tech calls have gone to a ‘Go to Meeting” format thanks to Greg Bryant who is hosting the calls as VP of the Board. Several Conference presenters have hosted a monthly meeting. www.ascsp.org Copyright 2008 ASCSP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP Website – administrator friendly saves $$. New sections added & updated. “Certification Matters” – testimonials from ASCSP Certified member as to why the effort was worth it. ASCSP Cost Segregation Dictionary promo page. Expanded “About” page and Conference topics to show visitors what we are up too. Enhanced security and back up added after the 2016 hacking. www.ascsp.org Copyright 2016 ASCSP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP Member’s Dropbox updated as needed, all members have a link. www.ascsp.org Copyright 2008 ASCSP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP Searchable Certified / Member database is updated as member’s let us know of changes. www.ascsp.org Copyright 2008 ASCSP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP Conferences: consistency Conference 2017 – Las Vegas - attendance 67 Conference 2016 – Orlando - attendance 65 Conference 2015 – Las Vegas - attendance 67 Conference 2014 – Chicago - attendance 82 Conference 2013 – Denver - attendance 51 Conference 2012 – Las Vegas - attendance 55 Conference 2011 – Dallas – attendance 45 Conference 2010 – Orlando - attendance 28 Conference 2009 – Las Vegas - attendance 22 Conference 2008 – Baltimore - attendance 17 Where will we be in 2018? www.ascsp.org Copyright 2008 ASCSP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP 128700 NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP Social media marketing of ASCSP continues via Linked IN & Twitter. Linked In marketing campaign in September 2017 reached: 178,200 tax industry professionals 260 “likes” with 15 Shares www.ascsp.org Copyright 2008 ASCSP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP THANK YOU TO OUR 2017 Conference Exhibitors & Sponsors GOLD SILVER TOP GOLF www.ascsp.org Copyright 2008 ASCSP

NEW INITIATIVES & GAINS PUT IN PLACE AT ASCSP Utilizing remote exam proctoring locations with volunteer Certified members. NYC, Boston, Chicago. Atlanta, LA, Houston, Dallas, Seattle, Portland, Norfolk, Bedford, NH, Philadelphia, Orlando, Baton Rouge, Minneapolis and more on the way. www.ascsp.org Copyright 2008 ASCSP

Major Goals: Oct. 2016- Oct. 2017 Increase new membership by 15% - DONE Retain 90% of current members- - Missed – we hit 87% due to change in Associate status mainly. Increase Certified membership by 10% if they all pass we may hit 12% growth Find a sponsor for the Conference - this year we have three Walker Reid, Quire and CSI. www.ascsp.org Copyright 2008 ASCSP

Major Goals: Continued Oct. 2016- Oct. 2017 Seeking out and will employ new venues for marketing ASCSP “brand”. Linked In may be the answer. Always revamping application, dues and conference registration process - online for 2016 worked well. Always seeking to add new member benefits. www.ascsp.org Copyright 2008 ASCSP

Major Goals: Oct. 2017 – Oct. 2018 Grow membership 25% Retain 90% of members Increase non dues revenue Increase attendance at Conference 2018 More top shelf industry presenters Pick exciting 2018 Conference site Increase Certified membership Grow CPE education program www.ascsp.org Copyright 2008 ASCSP