Student Activities Committee Meeting Review – March 2013 Mario Milicevic GOLD representative to Student Activities Committee May 17, 2013 – Toronto, Canada

Who am I? Living in Toronto past 20 years Ph.D. candidate at U of T VP Industrial Relations and Treasurer for Toronto GOLD AG GOLD representative to IEEE Student Activities Committee (SAC)

What is the Student Activities Committee? Responsible for student programs and benefits Represent over 100,000 IEEE student and graduate student members Mission: “To deliver a common, high quality IEEE Student member experience globally, for lifelong, professional success through IEEE membership” The Big Issue: Engage student members so that they renew their IEEE membership after graduation

Student Member Segmentation* Members who are dissatisfied with IEEE. They are unclear on the benefits offered and feel the role of the organization is unimportant. Segment 1 Student members who are highly engaged and take on leadership roles. Segment 4 Student members who are satisfied with their current connection to IEEE. They feel the activities are expensive, but have interest in continuing education and networking. Segment 2 Students who have both the time and desire to be more active with volunteer and leadership roles, but have not been asked and do not know how to get involved. Segment 3 Undergraduate students with part-time employment who value IEEE’s career resources, but do not feel it is essential to be involved with the organization. *2012 IEEE Member Satisfaction & Segmentation Study

Scope of effort … = 25 IEEE Student Branches

Member Engagement is a Continuum You are here Awareness Interest Action Influence Ownership

Relevance to GOLD The Big Issue: Engage student members so that they renew their IEEE membership after graduation Student Transition and Elevation Partnership (STEP) program: Introduce graduating student members to the new, local IEEE community – GOLD Local GOLD affinity groups help facilitate the transition of student members as they graduate and become higher grade IEEE members Introduce opportunities and benefits of IEEE membership during onset of a career

STEP Events GOLD Member STEP Event Student Member GOLD AG chooses the event format – be creative! (dinner, social, networking, seminar) Toronto STEP events: wine & cheese, biotech seminar, industry & business panel Invite industry speakers & participants Notify elevated students and GOLD members Publicize the event! (website, posters)

STEP Event Funding ($500) In the past: GOLD AG would email STEP event funding request to GOLD-rep-to-SAC for event approval Paper-based system with many emails back and forth New STEP funding approval process: GOLD AG submits STEP event funding request online Once GOLD-rep-to-SAC approves event online, funds are automatically released by IEEE $500 STEP funding received much faster

the transition to higher membership SAC Meeting Summary Engage student members Student Member Engage GOLD members Strengthen the transition to higher membership GOLD Member

Thank You – Welcome to Toronto!