Key elements of a successful CIS: Collaboration with other relevant organisations and promoting your CIS UICC, ICISG, Washington 2006 Cora Honing, Director of Prevention and Patient Support, Dutch Cancer Society
Reasons for collaboration Mutual aims in health care Channel for promoting your service Enhancing efficacy and efficiency of your service
Organisations to collaborate with Hospitals General practicioners (Para)medical societies Patient organizations
Promoting your CIS Aim: to enhance the number of users of your CIS Promotion: Ongoing At special occasions Intensity depends on Budget Infrastructure
Different ways of promoting In combination with other products and services of your organisation Special advertisements in print, radio, television, internet Using positive experience of your users Press-releases at special occasions Presenting results of your service at (medical) conferences