Database Trial Success Through Community Organizing

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Presentation transcript:

Database Trial Success Through Community Organizing JJ Pionke University Library, University of Illinois at Urbana-Champaign Abstract Utilization of community organizing techniques to garner database trial buy-in. What We Usually Do   The database trial process typically looks like this: A database trial is initiated by either a faculty member, department, college, or the librarian. The librarian talks to the vendor. The trial begins. The librarian might send out an email and there might be an announcement made on the library website. The trial ends. Data is collected. A decision is made on whether or not to purchase. Database Trial Scenario 1 month long 6 Clinical and pharmacological databases simultaneously trialled Requested by Nursing faculty at Wichita State University Community Organizing Make person to person contact Understand the community Listen to concerns Connect to values, beliefs, needs Outreach Plan Email – Short, to the point, stressed importance of feedback and why that feedback was critical, sent out multiple times Word of Mouth – Trials were mentioned in every interaction with students and faculty Survey – Set up to catch anonymous feedback Website – Links added and announcements made Social Media – Trials as well as the feedback survey were mentioned on social media Picking Up The Phone Concern over the width and depth of feedback was high. What made the difference? Reaching out to the constituent group directly Explaining why feedback was important Getting buy-in from constituent leaders Results Library purchased two databases Most successful database trial in terms of user opinion as reported by librarians Increased awareness of Library resources Stronger relationships with constituent groups Increased opportunities for instruction and outreach 30 Days in the Database Trials 8 Days the Survey Ran 4 Total Responses by Day 4 High Concern over the amount of quantitative data 41 Total responses to the survey on Day 8 For The Future Capitalize on stronger relationship to increase outreach Develop training tools for new databases Solicit feedback for improvement of the database trial process Assess other unmet needs for action by the Library Incorporate community organizing techniques into outreach methodology, particularly for instruction Results Of What We Usually Do   Chirp. Chirp. Chirp. Chirp.