CONTRASTS IN CLUSTERING: CANADIAN NEW MEDIA John Britton with Richard Smith and Diane-Gabrielle Tremblay
DEFINITION New media = interactive digital media = multimedia An interrelated set of economic activities that produce digital, text, audio and interactive computer graphic material which may be accessed through the Internet, films, and related communication channels
BACKGROUND Geography Innovation Entertainment markets Business markets
INTEGRATING RESEARCH RESULTS Practical issues Conceptual approach Can we understand locational differences in new media in terms of antecedent patterns of development?
ANTECEDENT FACTORS Film production Television networks Corporate functions
AN INDUSTRY OF SMALL-SCALE FIRMS? Locational exceptions: games developers Why Montreal and Vancouver as nodes of games production? Are Electronic Arts and Ubisoft anchor-firms?
MAINSTREAM NEW MEDIA Production, the Project-based System and Finance Labour and Learning
LOCAL RELATIONS VS GLOBAL LINKS I Input and circulation of technical knowledge II Market Relations III Production relationships (a) Collaboration (b) Outsourcing/sub-contracting
NEW MEDIA IN PUBLIC VIEW Contrasts in associational development Contrasts in public initiatives Concluding comments