Persuasion = The act of convincing someone of something, influencing their thoughts or acts
TV Commercials & Magazine Ads = Persuasive Writing
Social Proof
Comparison
Storytelling
Address Objections
Prognostication
Agitate & Solve
Expert Witness
Reasons Why
Memory Artifact
Guess the #1 Persuasion Technique?????
Guess the #2 Persuasion Technique?????
Guess the #3 Persuasion Technique?????
Guess the #4 Persuasion Technique?????
Now.... make your own commercial Get into groups of no more than 4 students Use at least 3 of these Persuasion Techniques