Mission - Vision Presented by: Vijay Shrimal, PMP,ITIL,ISQTB certified 1 / 30 K

Definitions and Examples Mission Mission - Vision - Strategy 16 / 30 K

Definitions and Examples Mission A Mission Statement is a brief description of the higher goals of an organisation. It’s purpose is to improve the cohesion and coherence of an organisation. Mission - Vision - Strategy 16 / 30 K

Definitions and Examples Mission Why do we exist? Mission - Vision - Strategy 16 / 30 K

Definitions and Examples Mission – Examples Wal-Mart Stores: To help people save money so they can live better. Metro: To bring together people and products in all corners of the globe. Tesco: To create value for our customers to earn their lifetime loyalty. Mission - Vision - Strategy 17 / 30 K

Definitions and Examples Mission – Examples Daimler: To produce cars and trucks that people will want to buy, will enjoy driving and will want to buy again. Honda: To seek technology that helps realize true peace and hapiness on earth. Mission - Vision - Strategy 17 / 30 K

Definitions and Examples Mission – Examples Google: To organize the world’s information and make it universally accessible and useful. Mission - Vision - Strategy 17 / 30 K

Definitions and Examples Try it yourself Mission - Vision - Strategy 18 / 30 K

Definitions and Examples Properties of a good Mission Statement Broad in scope Short – less than 250 words catchy, easy to remember inspiring ambitious differentiating from competition Mission - Vision - Strategy 19 / 30 K

Components of mission statement Include nine components 1.customers, 2.Products or services 3. technology, 4.market, 5.concern for survival, growth & profit, 6.philosophy, 7.self-concept, 8.concern for public image, 9.concern for employees

Definitions and Examples Vision Mission - Vision - Strategy 21 / 30 K

Definitions and Examples Vision A Vision Statement outlines what the organization wants to be, or how it wants the world in which it operates to be. It concentrates on the future. Mission - Vision - Strategy 21 / 30 K

Definitions and Examples Vision What do we want? Mission - Vision - Strategy 21 / 30 K

Definitions and Examples Vision – Examples Wal-Mart Stores: To become the worldwide leader in retailing. Metro: To innovate through cooperation. Mission - Vision - Strategy 22 / 30 K

Definitions and Examples Vision – Examples Sony: To have the world look to Sony for comprehensive entertainment. Samsung: To lead the digital convergence movement. Mission - Vision - Strategy 22 / 30 K

Definitions and Examples Vision – Examples BMW: To be the most successful premium manufacturer in the industry. IBM: To be first-and-foremost on any new enterprise data centre migration shortlist. Mission - Vision - Strategy 22 / 30 K

Definitions and Examples Vision – Examples Starbucks: To inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time. Nike: To bring inspiration and innovation to every athlete in the world. If you have a body, you are an athlete. Mission - Vision - Strategy 22 / 30 K

Definitions and Examples Try it yourself Mission - Vision - Strategy 23 / 30 K

Definitions and Examples Properties of a good Vision Statement specific achievable motivating guideline for daily decisions shapes organisation culture BHAG Mission - Vision - Strategy 24 / 30 K

Definitions and Examples Strategy Mission - Vision - Strategy K 26 / 30

Definitions and Examples Strategy Strategy is the adoption of courses of action and the allocation of resources necessary for carrying out long-term goals and objectives of an organisation. Mission - Vision - Strategy K 26 / 30

Definitions and Examples Strategy How will we do it? Mission - Vision - Strategy K 26 / 30

Definitions and Examples Everyone should take it serious... Mission - Vision - Strategy K 28 / 30

Who are you? Mission take responsibility for your own destiny make a choice in life Execute your own ideas → have a Mission Mission - Vision - Strategy 11 / 30 K

Who are you? Mission - Vision take responsibility for your owndestiny make a choice in life Execute your own ideas → have a Mission → define your Vision Mission - Vision - Strategy 11 / 30 K

Who are you? Mission - Vision - Strategy take responsibility for your owndestiny make achoicein life Execute your own ideas → have a Mission → define your Vision → follow your Strategy Mission - Vision - Strategy 11 / 30 K

Definitions and Examples Core Values Who are we? Mission - Vision - Strategy 13 / 30 K

Definitions and Examples Core Values – Examples Amazon: Customer Obsession Innovation Bias for Action Ownership High Hiring Bar Frugality Mission - Vision - Strategy 14 / 30 K

Definitions and Examples Core Values – Examples Yahoo: Excellence Teamwork Innovation Customer Fixation Community Fun Mission - Vision - Strategy 14 / 30 K