57,000 Viewers In the market and ready to buy!. The CW 46 Audience: Growing by Leaps and Bounds.

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Presentation transcript:

57,000 Viewers In the market and ready to buy!

The CW 46 Audience: Growing by Leaps and Bounds

$3.3 billion in annual spending power Total audience income: $3,356,000,000! Average Household Income: $58,491 Median Age: 41

An audience that skews young…

In the accumulation phase of life Still young, theyre looking to buy homes, cars and all of the comforts of life.

Renting, wanting a home…

Ready to spend on a car…

86% More Likely to Own Lincoln/Mercury

70% More Likely to Own GMC

65% More Likely to Own Acura

54% More Likely to Own Honda

Buying furniture…

Buying fast food…

110% more likely to eat at In-n- Out Burger

73% more likely to eat pizza…

Looking for Love The perfect venue for dating sites, dating activities, and everything else singles are looking for!

64% of the audience is single

57,000 Viewers In the market and ready to buy!