A History of Graphic Design

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Presentation transcript:

A History of Graphic Design Excerpted from Meggs’ History of Graphic Design, Fourth Edition. Copyright 2005, All rights reserved. Published by John Wiley & Sons, Inc.

1-01 Cave painting from Lascaux, c. 15,000 ‑ 10,000 B.C. Random placement and shifting scale signify prehistoric people’s lack of structure and sequence in recording their experiences. Excerpted from Meggs’ History of Graphic Design, Fourth Edition. Copyright 2005, All rights reserved. Published by John Wiley & Sons, Inc.

Early Sumerian pictographic tablet, c. 3100 B.C. 1-05 Early Sumerian pictographic tablet, c. 3100 B.C. This archaic pictographic script contained the seeds for the development of writing. Information is structured into grid zones by horizontal and vertical division. Early Sumerian pictographic tablet, c. 3100 B.C.

1-06 This clay tablet demonstrates how the Sumerian symbols for “star” (which also meant “heaven” or “god”), “head,” and “water” evolved from early pictographs (3100 B.C.). The latter were turned on their side by 2800 B.C. and evolved into the early cuneiform writing by 2500 B.C. Excerpted from Meggs’ History of Graphic Design, Fourth Edition. Copyright 2005, All rights reserved. Published by John Wiley & Sons, Inc.

Cuneiform Cuneiform

Cuneiform Cuneiform detail

Stele bearing the Code of Hammurabi, between 1792 and 1750 B.C. 1-10 Stele bearing the Code of Hammurabi, which was initially written between 1792 and 1750 B.C. Above the densely textured law code, King Hammurabi is shown on a mountaintop with the seated sun god Shamash, who orders the king to write down the laws for the people of Babylon. A graphic image of divine authority as the source for the code becomes powerful visual persuasion. Stele bearing the Code of Hammurabi, between 1792 and 1750 B.C.

Detail of the Code of Hammurabi, c. 1800 B.C. 1-11 Detail of the Code of Hammurabi, c. 1800 B.C. Whether pressed into clay or carved into stone as shown here, Mesopotamian scribes achieved a masterful control and delicacy in their writing and arrangement of the strokes in the partitioned space. Detail of the Code of Hammurabi, c. 1800 B.C.

These Egyptian hieroglyphs illustrate the rebus principle 1-19 These Egyptian hieroglyphs illustrate the rebus principle. Words and syllables are represented by pictures of objects and by symbols whose names are similar to the word or syllable to be communicated. These hieroglyphs mean bee, leaf, sea, and sun. As rebuses (using the English language) they could also mean belief and season. These Egyptian hieroglyphs illustrate the rebus principle

Papyrus Plant Papyrus Plant

1-24B (A) The hieroglyph for scribe depicted the Old Kingdom palette, the drawstring sack for dried ink cakes, and a reed brush holder. (B) The changes in this glyph demonstrate the evolutionary process (from left to right): hieroglyph, 2700 B.C.; hieroglyphic manuscript hand, c. 1500 B.C.; hieratic script, c. 1300 B.C.; and dernotic script, c. 400 B.C. Excerpted from Meggs’ History of Graphic Design, Fourth Edition. Copyright 2005, All rights reserved. Published by John Wiley & Sons, Inc.

1-24A The hieroglyph for scribe depicted the Old Kingdom palette, the drawstring sack for dried ink cakes, and a reed brush holder. The changes in this glyph demonstrate the evolutionary process (from left to right): hieroglyph, 2700 B.C.; hieroglyphic manuscript hand, c. 1500 B.C.; hieratic script, c. 1300 B.C.; and dernotic script, c. 400 B.C. Excerpted from Meggs’ History of Graphic Design, Fourth Edition. Copyright 2005, All rights reserved. Published by John Wiley & Sons, Inc.

Hebrew Scroll, Book of Law, 15th Century