Promotions Timeline Week ___ ✓ Team Member Category Task

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Presentation transcript:

Promotions Timeline Week ___ ✓ Team Member Category Task Newsletter/Blog Social Media Giving Day Profile Your Website

8 Weeks Until NH Gives Day 8 Week Promotions Timeline 8 Weeks Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Begin a blog or newsletter series around your NH Gives Day campaign. Include ways people can help spread the word and a link to your campaign page. (If you already have one. If you don't, don't start one now! Focus on other efforts) Social Media Announce your participation in NH Gives Day! Giving Day Profile Sign up and customize your NH Gives Day profile page. Your Website

7 Weeks Until NH Gives Day 8 Week Promotions Timeline 7 Weeks Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Social Media Giving Day Profile Get a shortened link to use that's easier to remember. Your Website

6 Weeks Until NH Gives Day 8 Week Promotions Timeline 6 Weeks Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Social Media Download all of the promotional graphics from the NH Gives Day website and update your social media profiles. Giving Day Profile Your Website

5 Weeks Until NH Gives Day 8 Week Promotions Timeline 5 Weeks Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Social Media Giving Day Profile Your Website Place the NH Gives Day logo to your website and link it to your NH Gives Day page.

4 Weeks Until NH Gives Day 8 Week Promotions Timeline 4 Weeks Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Social Media Begin sharing stories about your organization from the perspective of donors, volunteers, staff, and benefactors. Let them explain why what you do is so important! Giving Day Profile Your Website

3 Weeks Until NH Gives Day 8 Week Promotions Timeline 3 Weeks Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Write another blog or newsletter story around your NH Gives Day campaign. Include ways people can help spread the word and a link to your campaign page. Social Media Giving Day Profile Your Website

2 Weeks Until NH Gives Day 8 Week Promotions Timeline 2 Weeks Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Social Media Giving Day Profile Review your NH Gives Day profile to ensure it looks just as you'd like it to. Make tweaks based on campaign progress so far. Your Website

8 Week Promotions Timeline 1 Week Until NH Gives Day ✓ Team Member Category Task Newsletter/Blog Begin drafting a newsletter or blog post to send out the day after your NH Gives Day campaign is done. Social Media Giving Day Profile Your Website

6 Days Before NH Gives Day 8 Week Promotions Timeline 6 Days Before NH Gives Day ✓ Team Member Category Task Newsletter/Blog Social Media Prepare a messaging timeline or review the social media messaging schedule Giving Day Profile Your Website

3 Days Before NH Gives Day 8 Week Promotions Timeline 3 Days Before NH Gives Day ✓ Team Member Category Task Newsletter/Blog Have a special blog or newsletter edition story around your NH Gives Day campaign for the day of. Include ways people can help spread the word and a link to your campaign page. Social Media Giving Day Profile Make a test donation to ensure all messaging is accurate, and so you'll be able to answer donor questions about the process. Your Website

8 Week Promotions Timeline 1 Day Before NH Gives Day ✓ Team Member Category Task Newsletter/Blog Social Media Post a "Tomorrow's the Big Day" post. Use NH Gives Day Giving Day Profile Your Website

Day Of NH Gives Day - General 8 Week Promotions Timeline Day Of NH Gives Day - General ✓ Team Member Category Task Newsletter/Blog Have a special blog or newsletter edition story around your NH Gives Day campaign. Include ways people can help spread the word and a link to your campaign page. Social Media Giving Day Profile Your Website

Day Of NH Gives Day - Social Media 8 Week Promotions Timeline Day Of NH Gives Day - Social Media ✓ Team Member Time Social Media Post 12:00 AM Post a "Celebration" post. Use NH Gives Day 9:00 AM Thank everyone for their support so far 10:00 AM Post a story about your organization with an engaging photo 12:00 PM Post a noon update about the progress you've made 4:00 PM 7:00 PM Post another update about the progress you've made 11:00 PM Post a "Final hour" message

Day After NH Gives Day - 12:00AM 8 Week Promotions Timeline Day After NH Gives Day - 12:00AM ✓ Team Member Category Task Newsletter/Blog Update your blog post/newsletter with final numbers for your NH Gives Day 24 hour giving campaign. Social Media Post a thank you message Giving Day Profile Your Website

8 Week Promotions Timeline 1 Day After NH Gives Day ✓ Team Member Category Task Newsletter/Blog Publish your celebratory newsletter/blog post, talking about your success and how much your supporters mean to you. Social Media Update your social media profiles with updated NH Gives Day branding that incorporates "Thank You" messaging. If you're continuing your campaign after NH Gives Day is over, update with your campaign branding. Giving Day Profile Your Website