The Power of Collaboration Steve Luczkiw VP Strategic Partners EMEA

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Presentation transcript:

The Power of Collaboration Steve Luczkiw VP Strategic Partners EMEA Collaborate to Accelerate

Collaborate to Accelerate Welcome Collaborate to Accelerate 9:15 AM 9:25AM PANDUIT Introduction 9:45 AM The Power of Collaboration 10:45 AM Designing the Building of the Future 11:10 AM Coffee Break 11:40 AM Optimising Datacentres with UPI-based Solutions 12:10 PM The Journey to the Cloud-Delivering IT Infrastructure as a Service 12:40 PM  Ways to Improve Virtualisation Strategies 12:40 PM 13:00 PM Panel Discussion 13:00 Lunch and Networking Good Morning Everyone, On behalf of Panduit I would like to thank you for coming today and welcome you warmly you to the Panduit Roadshow. As you will be aware, we have a full schedule of events today and we will be providing sessions with specific audience types in mind, so I will outline the agenda above to make sure we all know where we should be. I will shortly introduce you to Panduit the company, our philosophy and the unique approach that we take to developing solutions that enable you to gain maximum business value from your system investments & activities - Unified Physical Infrastructure. Either side of the break at 10.45 you will be able to attend seminars which demonstrate the reference architectures and UPI approach at work in two of our solutions, Datacentres and Connected Buildings. Finally, we will maintain a twin stream format with two more breakout sessions, the End User session presented by our colleagues at Cisco, the other for our potential Channel Partners focusing on the Panduit Channel Partner Program, at the end of which we will reconvene together for Lunch where you will have the opportunity to Network with the rest of the delegates.

PANDUIT Confidential Information Overview of PANDUIT PANDUIT is a world-class developer and provider of leading-edge solutions that help customers optimize the physical infrastructure and mitigate risk through simplification, increased agility and operational efficiency Privately held ,established in 1955 US, Headquartered in Chicago >4,000 Employees Turnover $1Bn >10% of revenue into R&D Solutions Focus Purpose of the Slide company history Since 1955, PANDUIT has steadily grown its industry leadership position . Our Global presence, local focus and customization has enabled stability and growth and is a guiding vision Reinforcement points- As a privately held company, PANDUIT has freedom to make decisions that meet our customers needs. Business model focused on earning customer preference Commitment to cultivating long-term customer partnerships Innovative technology solutions to solve customer problems Consistent quality with a focus on delivering long-term customer value Most comprehensive product line in industry; including Services and Software We leverage and apply the latest technologies to develop and manufacture solutions that create competitive advantages for our customers Broadest direct global sales force (500+ professionals) providing same customer experience anywhere in the world; over 5000 employees More than 10% of revenue into R&D annually 50% of sales are from products introduced in past five years Additional information , best suited to a technical audience 1,000 Global Patents 550 Sales specialists 275 Engineers,16 PhDs , 50 + years of experience as a trusted business partner PANDUIT Confidential Information

PANDUIT Confidential Information Overview of PANDUIT PANDUIT EMEA Since 1971 , HQ London Manufacturing in NL and RO Warehouse in NL 250 employees Turnover $ 200m 120 Account Managers UK Dedicated team Customer Briefing Centre Purpose of the Slide company history Since 1955, PANDUIT has steadily grown its industry leadership position . Our Global presence, local focus and customization has enabled stability and growth and is a guiding vision Reinforcement points- As a privately held company, PANDUIT has freedom to make decisions that meet our customers needs. Business model focused on earning customer preference Commitment to cultivating long-term customer partnerships Innovative technology solutions to solve customer problems Consistent quality with a focus on delivering long-term customer value Most comprehensive product line in industry; including Services and Software We leverage and apply the latest technologies to develop and manufacture solutions that create competitive advantages for our customers Broadest direct global sales force (500+ professionals) providing same customer experience anywhere in the world; over 5000 employees More than 10% of revenue into R&D annually 50% of sales are from products introduced in past five years Additional information , best suited to a technical audience 1,000 Global Patents 550 Sales specialists 275 Engineers,16 PhDs , 50 + years of experience as a trusted business partner PANDUIT Confidential Information

New facility in Romania Customer Briefing Centres worldwide Investments in 2009, 2010…. New facility in Romania Quick Net TM, Patch cords Customer Briefing Centres worldwide EMEA: London, Frankfurt, Paris, Spain Continued recruitment Purpose of Slide Continued investment Panduit being a privately held company allows us to govern our own destiny not being restricted by the vagaries of the stack market. Will the IT industry in general suffered restructuring and reduced focus Panduit took the opportunity in the recession to consolidate our presence in the EMEA market place. We opened a new Manufacturing facility in Romania initially focusing on the Quicknet solutions but expanding to local cabinet production to meet EMEA demand. We opened new CBC facilities in London, Frankfurt and Paris and we are now equipping Madrid and Doha.

Global deployment principles Panduit Green Global deployment principles reduce energy consumption (power and cooling issues in DC) minimize ecological footprint (RoHS, WEEE, and ISO 14001) New Panduit headquarter in Chicago LEED NC 2.2 Gold certification Panduit green philosophy: Manufacturing, process, training and education, products Purpose of Slide we use and committed to Green technolgoy We built a new HQ during the recession which we have now moved into and the official opening is 14th June. The reason that we continued with the project where you would have expected us to put it on hold .Was that as we come out of the recession we are in a position to show end users best practice and have the financial reports to show the OPEX savings achieved with a Unified Physical infrastructure strategy. There is a session later today on the technology we used and some of the savings we made.

Global presence and commitment Global Operations & Logistics = Primary Offices 6 = Manufacturing Facilities Netherlands = Warehouse Facilities China USA Romania Japan Georgia India UAE Mexico Costa Rica Offices in 33 countries Serve 112 countries Manufacturing >3 million square feet Warehouses >1 million square feet Global network of strategic partners Largest Global Sales and Supportb Singapore Brazil Chile Australia Purpose of Slide GOBAL FOOT PRINT World-class manufacturing facilities, warehouses and support around the globe, make Panduit solutions available when and where our customers need them. All facilities are linked through globally integrated systems and standardized processes that leverage operational advantages for partners and end-customers Global theaters Canada Markham, ON World HQ Tinley Park, IL Latin Amer. Mexico (HQ) Argentina Brazil Chile Costa Rica Puerto Rico Venezuela Eur/M.East Great Britain (HQ) Belguim Dubai France Germany Greece Italy Netherlands Poland Russia Spain Switzerland Turkey Asia/Pac Singapore (HQ) Australia China Hong Kong India Indonesia Japan Korea Malaysia Philippines Thailand Product divisions / manufacturing locations Germany New Lennox Romeoville Georgia Singapore Burr Ridge Lockport Orland Park Costa Rica China Mexico Brazil Romania Serve 112 countries Offices in 33 countries (does not include virtual employees) 9 CBCs in 6 regions Global distributor network

Technology Partner Ecosystem Worldwide Alliances Technology Partner Ecosystem Networking, Switch and Server Infrastructure Technical collaboration and Physical Layer Advisor to computing business units Engaged with leadership on joint integration for intelligent physical management Collaborating on data center cooling solutions Strategic Global Alliances Physical Layer Advisor for SANs integration of management with Smarts Purpose of Slide Global partnership with technology leaders keeps Panduit at the cutting edge PANDUIT partners with strategic experts to develop and deliver interoperable solutions that streamline deployment of new technologies and provide optimum support for critical network applications. These proven solutions are PANDUIT tested and certified, which streamlines deployment and offers assurances the solution will perform well beyond installation. Some of our alliances include Cisco Systems, Hewlett-Packard, IBM, Emerson (Liebert), APC, Fluke Networks, and Rockwell Networks. Together, our solutions help reduce costs associated with network installation, maintenance and administration, substantially lowering total cost of ownership of your entire network. IBM (Software & Hardware organizations) PANDUIT is a member of IBM PartnerWorld and the IBM TivoliReady Program. PANDUIT and IBM Tivoli resources collaborate on the design of PANDUIT’s evolving Unified Physical Infrastructure offering and its integration into modules of IBM Tivoli. PANDUIT serves in an Advisory role for the Physical Layer aspect s of next generation IBM hardware products, about which specific details are governed by a very tight Non-Disclosure Agreement. HP (Software and Hardware organizations) PANDUIT is a member of HP’s Enterprise Management Alliance Program (EMAP) and the HP Data Center Builders Alliance. PANDUIT and HP Software resources collaborate on the design of PANDUIT’S evolving Unified Physical Infrastructure offering and its integration into modules of HP Software. PANDUIT serves in an Advisory role for the Physical Layer aspect s of HP Data Center offerings, about which specific details are governed by a very tight Non-Disclosure Agreement. EMC (Storage and Software organizations) PANDUIT is a member of EMC Resource Management Software Group’s Velocity Program. PANDUIT and EMC RMSG resources collaborate on the design of PANDUIT’S evolving Unified Physical Infrastructure offering and its integration into modules of EMC Software. PANDUIT serves in an Advisory role for the Physical Layer aspect s of EMC SAN offerings, about which specific details are governed by a very tight Non-Disclosure Agreement. Emerson Network Power – Liebert PANDUIT works closely with the world’s leader in Data Center cooling solutions on emerging technologies in the Data Center cooling and power spaces. The organizations are also affiliated in market facing activities in the Connected Building space. Rockwell Automation PANDUIT is a member of Rockwell Automation’s Encompass Program. PANDUIT and Rockwell collaborate in areas of technology research and market development projects across the globe. PANDUIT serves in an Advisory role for the Physical Layer aspects of Industrial Networks and Process Control Systems. Industrial networking solutions that combine power, control and networking Testing partner for communication network products and services

Panduit Technology Partner Ecosystem Data Center & Enterprise Networking Industrial Automation Connected Buildings These are leaders in their respective market segments Strategic partners include: Cisco Systems, HP, IBM as well as others (NOTE: For more information, contact Tom Boucher @ tgb@panduit.com)

Physical Infrastructure Elements Connect. Copper Transport Fiber Transport Grounding & Bonding Zone Cabling Manage. Enclosures Fiber Routing Systems Fastening & Protecting Cable Management Automate. Managed Network Systems Identification & Safety Solutions Physical Infrastructure Management

Why Partner with Panduit PANDUIT Corp. 2006 Corporate Capabilities Presentation – Version A 4/1/2017 Overview of PANDUIT Why Partner with Panduit Mitigate infrastructure risk Innovative technology solutions to solve customer problems Commitment to cultivating long-term customer partnerships Most comprehensive product line in industry; inc Services & Software Guaranteed Performance with 25 Year System Warranty Purpose of Slide we are a good company to do business with In summary of our company overview here are the points why we think you should be partnering with Panduit.

Sampling of Panduit Customers Purpose of Slide we build solutions to solve customer problems 35% of our business is from new products this is just a sample of those making the change to deploy 10gig.

THE POWER OF COLLABORATION Unified Physical Infrastructure Strategy and Vision

Physical Infrastructure Spans the Business Data Centers Connected Buildings Industrial Automation Policy-based management of building systems over the network Operations increasingly managed by applications through the data center Managing mission critical applications across the network Purpose of Slide Scope of UPI across these sectors Slide defines the physical infrastructure The physical Infrastructure span all business and includes the Data center, Facility and Industrial Automation (if manufacturer) Linkage between these areas is quickly becoming IP enabled and mission critical applications are being managed over the network.

Systems Infrastructure Needs to Converge to Enable Business Benefits 2008 Global Sales and Marketing Strategy Systems Infrastructure Needs to Converge to Enable Business Benefits February 12, 2008 communication computing control power security United Physical Infrastructure SM 15

Making the Unified Physical Infrastructure (UPI) Approach Critical ……. CXO Presentation Deck Making the Unified Physical Infrastructure (UPI) Approach Critical ……. 4/1/2017 ARCHITECTURE SYSTEMS & SOFTWARE POLICY MANAGEMENT The physical infrastructure is the foundation of entire network The key is to manage risk proactively, and be mindful of that interdependencies exist before crisis situations arise. Optimal design and maintenance lead to best possible performance Convergence of Power, Control, Communication, Computing and Security systems is critical to network performance Today, businesses are understanding the value system convergence brings to organizations. As systems converge, interdependency occurs between the systems. Faults and failures no longer remain isolated within these individual systems – as performance erodes in one system, other systems’ performance may also be impacted. EXAMPLES If the HVAC system doesn’t adequately cool data center equipment. If switches overhead, they can fail and bring down the network. any systems attached to that centralized network will be impacted – e-mail, telephony, security access, mainframes, etc. Align = physical to logical architecture integration Converge = systems + software integration Optimize = lifecycle optimization, e.g., policy based management, etc. Confidential - Do not distribute

The Unified Physical Infrastructure (UPI) is the Foundation for the Network and Systems Features Open Integrated Standardized Real-time Information Managed Benefits Scalability Costs Agility Sustainability Risks

UPI Approach Drives Simplification, Standardization and Risk Reduction P2P - Unification Current Offering Disparate Components Physical Infrastructure Management Green Data Cabinets & Racks Cable Management Routing Grounding Zone Cabling Identification & Accessories Copper Cabling Fiber Cabling Manage Automate Connect Physical Infrastructure Integration Systems Infrastructure Physical Infrastructure P2P POWER CONTROL COMPUTE COMMUNICATE SECURITY Physical to Logical Integration This Slide has 2 Builds The intent of this slide is to show you specifically what we mean by the UPI Approach and what sets it apart. There are two basic tenets of the UPI Approach. The first is physical to physical integration. In this slide you see the entire data center solution portfolio from Panduit in terms of all the elements of connect, manage and automate. Panduit is able to integrate all the elements of the physical infrastructure to ensure that they work well together to enhance efficiency, effectiveness and reliability. An example of this is how our cables and connectivity work with our cabinets, cable management and pathways in a highly dense environment. There is a significant amount of engineering required to solve issues around interoperability and efficiency in this case. Another example is our Quicknet portfolio of copper and fiber connectivity and cables. Most of our competitors have a very narrow product breadth and do not address these challenges and leave them for the end customer. Build 2: Physical to Logical Integration We do not stop with bringing the elements of the physical infrastructure together. We understand the logical systems infrastructure around the five systems – power, control, compute, communications and security – and how they will impact the physical infrastructure and the related application environment. As an example, in the Data Center environment, we work with leaders in the industry like Cisco, IBM and others to understand their technology roadmap and help to optimize the overall infrastructure from a power, cooling, speed, space and performance standpoint. We translate the network and system performance characteristics into physical infrastructure requirements in the form of reference architectures and designs. A scalable pod architecture for a data center environment is an example of this. A physical infrastructure solution for V-Block from Cisco and EMC is another example of this capability. Build 3: Integration Elements Panduit has a whole set of capabilities and expertise based on the physical to physical and physical to logical integration. This includes technologies, products, architectures, software, hardware and services. All of this is very unique in our industry and Panduit is the clear leader in this area in our industry. This is a game changing opportunity for all of us to enhance our collective position in our industry and become a trusted partner to our customers. Now please note that we still make and will continue to make high quality, reliable, unique products that are better than our competitors. The UPI Approach takes this one level higher by translating good products into ‘solutions’ that solve our customers bigger challenges in the key application areas.

UPI in the Data Center control security power computing communication ENTERPRISE APPLICATIONS IT SYSTEMS CCTV Servers Access Control Lighting Control UPS Monitoring Storage Network ELECTRICAL & MECHANICAL CRAC SECURITY SYSTEMS control security power computing communication Purpose of Slide is to show what we mean by connect, power etc. Data centers are more than just IT systems, they also involve a complex array of electrical & mechanical systems, communications systems, and security systems. <click> In a fully unified, instrumented, and integrated data center, enterprise applications have visibility and control over the entire DC. In the example we talked about a few minutes ago, we saw one potential way to realize true business relevance from that integration. Now to be honest, that example isn’t likely to appear at your doorstep tomorrow. Data centers traditionally operate in very segmented, protected silos, and that’s partly because the data center is such a critical resource for the business that it is naturally conservative. So where we are engaged in the data center today is really more in the first phase of UPI—unification—to lay the foundation for more complex integration.

Physical Infrastructure Relevance Purpose of Slide Gartner and Foresters world leading analyst companies support our UPI strategy This is the analysts who until we launched UPI did not track the physical infrastructure but Panduit was instrumental in raising the importance of the physical layer that we have conducted joint road shows with Gartner and forester and the middle on Cisco joined in. Now the analysts are tracking physical layer trends and the importance in making the move from 10g to 40g to 100g. And tracking the best practice to reduce the OPEX of running these new cloud based DC. http://www.panduit.com/solutions/datacentre http://www.panduit.com/upi

Data Centre Considerations Software IT Operations Cabling 2 – 5 years 60% 23% 3 – 5 years 10% 2 years 7% 10 – 15 years IT Investment % of Budget Life Cycle Years Purpose of Slide show how the physical layer is a long term decision This chart is taken from a Gartner group report it shows the relative spending on the left on Software, hardware and infrastructure. But when you check on the longevity of the investment it is clear that the lease amount of money spent 7% on infrastructure has to support 3-5 equipment refreshes which we know if deploying now will go from 10 gigs to 40 gigs to 100gigs and with the speed of change could even go higher. The question is that when your planning the facility is enough concern given to the physical infrastructure we know from Ashrea the independent power and cooling analysts that there is a trend to over provision with Power and over provision with cooling. But most cable plant is under provisioned for the changes to come.

Weight What priority is given to Deployment? Power and Cooling ? Location? Cabinet and Cables ? Deploy for OPEX ? Weight Purpose of Slide real customer looking for a solution This is an example of a real end user and they had consolidated and therefore were short of space but had the requirement to double its communications capability. The Customer Plan was to double the switching equipment in 14 - 4 post racks per row , Two Cisco 6509 switches per rack 3 kW per switch, 6 kW per rack, 84kW per row. They did an calculation to work out the cooling requirement 600 CFM per perforated tile at 15C (60F) 19 perforated tiles, total airflow of 11,400 CFM this meant they had to purchase two new CRAC’s. Having done this they considered they only need to purchase new racks that would carry the weight. Panduit demonstrated that their solution would not work as not enough consideration was given to airflow. And we pointed out that they were falling into the trap outlined by Ashrea over provisioning of cooling to be safe. We asked if they had considered the OPEX of what they were suggesting.

Front View - Cut Through Centre of 6509 Switches Approximately 15% temperature increase switch to switch going right to left Purpose of Slide Customers original idea would not work Without Panduit ducts, hot air exhaust from one Cisco switch becomes the “cold” air inlet into the neighboring switch. This cascading heat can continue down the line with increasingly hotter switches and high risk of downtime and equipment failure. The images show this cascading heat load that occurs without Panduit ducts as well as the amazing effectiveness the Panduit ductwork at solving this challenge.

Panduit built for Reduced OPEX Purpose of Slide customer selected a Panduit solution picture of real deployment Here is the Panduit solution deployed with no moving parts, no extra CRAC’s but with cool boot to recover the 60% of Air that by passes equipment according to Ashrea.

Panduit built for Reduced OPEX No extra CRAC’s correct airflow and Cool Boot recovering lost air Purpose of Slide passive solution with ducting and cool boot saved two CRAC opex. Here is the new CFD section through the racks. All equipment operating normally. This is due to the intelligent deployment of cabling, ducting to correct air flow, sealing leaks with cool boots.

Solution seal leaks and correct air flow Ashrea state 60-70% of air bypasses the equipment Panduit sealed the leaks and doubled the air flow Ducting corrected the Switch air flow preventing recirculation of the air. The NET-ACCESS™ cabinet and ducting adapt side-to-side airflow switches, such as many Cisco switches, to a hot aisle / cold aisle data center layout. The cabinet provides the recommended 6” clearance between switch inlet/exhaust and side panels for proper airflow for the switch. Superior cable management routes cables away from air intake and exhaust paths. Doors are perforated to allow maximum airflow into the cabinet. The ventilation system was designed through the use of Computational Fluid Dynamics and was verified by thermal testing labs. NET-ACCESS™ cabinet has tested compatible with Cisco MDS 9513 and Catalyst 6509. Go to www.panduit.com/cisco1 for disclaimer.

Example Thinking of OPEX Built from Parts Built for Reduced OPEX Cost of Maintenance Purpose of Slide to show what deploying for lower OPEX means Here is an example of worrying about OPEX. Both solutions work but filter servicing will cost significant OPEX on the left to the Panduit solution on the right. Think OPEX

Changing Demands on the Physical Infrastructure Consolidation, Virtualization, Automation Management Cloud Computing Clouds OS+App Hypervisor Power & Cooling High Speed Transport SFP+ Cu SFP+ to SFP+ Purpose of Slide is Panduit understands the trends and is leading with solutions The trends in the data centre are consolidation reducing the facilities to contain OPEX, virtualisation to gain more efficiency from the server and storage resources. This puts new demands on the physical infrastructure. If the applications are mobile moving around the data centre then Power and cooling must be pre-planned and all the cable connections need 100% testing for performance delivery. Many of these new High speed ,low latency technologies are such as SFP= and CX4 Direct Attached Channel are ahead of the standards bodies and cannot be terminated in the field . Pre-termination is the key. June 2009 June 2009 PANDUIT - Proprietary Information 28 28

Collaborate to Accelerate Dynamic Infrastructure VBlock Integrated Architecture Unified Computing Unified Fabric 10GbaseT Cloud Burst Industrial Automation Tried Tested Approved and supported solutions Purpose of Slide Panduit is the physical layer partner for all these solutions You need to know that Panduit is not developing these solutions in isolation that we are part of the main stream . This shows Panduit as the physical infrastructure partner for IBM strategy of Dynamic Infrastructure, Cisco’s DC 3.0, Rockwell Integrated Architecture for industrial networking,. Then we partner with these technology partners on specific solutions for speed of deployment. Cisco/IBM on Cloud Burst, Cisco/EMC Vblock .

Ready Deployment to Best Practices A vision of the future Vblock EMC/ Cisco and Panduit.

Collaboration Example – Nexus 5000 Kit

Mapping the Logical to Physical Infrastructure Core Layer Aggregation Layer Access Layer DC Zone Pod Pod Network Rack Purpose of Slide is to show we go from the customers logical design to a physical deployment This is where you would start with your design to plan the logical deployment of Core, Aggregation layer and Access layer and server and storage layouts. Panduit maps this onto the physical deployment taking care of cable performance, cable management, air flow maximisation, cable routing, racking and cabinet deployment from reducing OPEX with a passive deployment, through to Grounding and bonding. HOT AISLE Server Rack COLD AISLE Storage Rack Pod

UPI Reference Architecture PANDUIT Reference Architectures intelligently align physical infrastructure systems to logical architectures, enabling consistent deployment of sustainable infrastructures Standardize the deployment of core infrastructure systems Organize plans to achieve energy efficiency, reduce waste, and lower operating costs Reproduce measurable benefits across all industries and applications Purpose of Slide reference architectures are repeatable and predictable. Panduit has developed UPI based reference architectures in support of data center, connected building and industrial automation solutions. To help customers design in best in class solutions that can be deployed rapidly and deliver cost-saving performance. PANDUIT Reference Architectures intelligently align physical infrastructure systems to logical architectures, enabling consistent deployment of sustainable infrastructures: Standardize the deployment of core infrastructure systems Organize the approach to achieve energy efficiency, reduce waste, and lower operating costs Reproduce measurable benefits and results across all industries and applications Integrated pre-tested solutions with industry-leading Strategic Alliance partners include Cisco, IBM, EMC, and Rockwell Automation helps increase market reach, improves quality, and reduces time to implement solutions. Examples Data Centers- Our series of Reference Design Guides for Cisco Nexus, Catalyst, and MDS series of switches map secure, scalable, and consistent infrastructure designs to meet required bandwidth requirements and transmission speeds and optimize power and cooling efficiency. Connected Buildings- The alignment of UPI-based Connected Building Solution with the Cisco EnergyWise power command and control architecture provides Connected Building owners and developers with the tools and means to manage their overall energy consumption by connecting facility heating, air conditioning, lighting and other non-IT systems to achieve gains in power efficiency and cost reduction. Industrial Automation- The Industrial Ethernet Physical Infrastructure Reference Architecture Design Guide includes clear definitions on best practices for specifying, installing, testing, and documenting the converged, energy-efficient manufacturing network infrastructure.

Top of Rack (ToR) design high density version more than 48 ports necessary per cabinet -> dual switch lower density version single switch per cabinet and redundancy over two cabinets Purpose of Slide to show the detail in our application notes for best practice deployments Still have in mind – you need redundancy! So you have to connect all servers to at least 2 switches… The high density version works with 2 access layer switches in one cabinet – in the picture with separate switches for LAN and SAN – which can become one switch with the new consolidation. If you choose cross-over connections between cabinets that can become a cabling challenge which needs to be addressed in the physical design Typical servers have a dual Ethernet-port to the network and a dual FC HBA (Host Bus Adaptor) to the SAN Means 4 cables per server – with about 40 servers per rack this gives 160 cables in total and 80 must be crossed between neighbour cabinets Common solution from Panduit is the Overhead Cable Routing System in combination with FiberRunner. directly attached to the top of Net-Access cabinets dedicated pathways between the cabinets server cabinet – rear view server cabinet – rear view

Best Practice deployment of Cisco Nexus Range Purpose of Slide Application notes on Panduit and Cisco DC 3.0 site Here is a specific example where Panduit has worked closely with Cisco in developing a complete offering that will help facilitate the deployment of next generation technology for the Nexus family of switches. Data centers are ecosystems in which various elements create critical inter-dependencies, in this case, the relationship between the physical infrastructure and a new network architecture based around I/O consolidation. The benefits of this collaboration are realized by the end user community when they decide to deploy this new technology and they discover the ease and speed to deploy this technology configuration as a result of Panduit and Cisco working together.

Purpose of Slide similar for IBM on IBM s site Similarly for IBM panduit now are contributing to the physical deployment best practice for IBM solutions in their RED BOOKs

   Physical Infrastructure Considerations Panduit solutions provide the foundation to scale up to high density deployments for future application needs  Cooling Power Space Performance Operational efficiencies What We Focus on:  Optimized Cabinets Energy Efficient Deployments Passive Thermal Management How We Fulfill Requirements:  10% more useable space 15% reduction in power 38% reduction in cooling costs Results: Purpose of Slide UPI is more about saving on OPEX then on new gadgets Summarising UPI deployments we focus on the OPEX requirements and make every effort to reduce them with Passive solutions. As we go through the data centre presentation Iwe will show you examples of the savings we contribute too in Space reduction, power reduction and cooling efficency.

Data Center Advisory Services Health Check (Visually-based) Assess (Measurement-based) Individual services for: Cabling/Pathways/Racks, Telecoms G & B, Power and Cooling Packaged services for Virtualization, Consolidation & Automation Thermal Analysis featuring Computational Fluid Dynamics Design Data Center Physical Infrastructure Design Panduit is building their Professional Services practice starting with the Data Center We are starting with an area where we are the strongest and have substantial expertise. We will be building out practices in CB and IA in the coming months to complement the DC services. 38

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