TURNING OBSERVATIONS into INSIGHTS

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Presentation transcript:

TURNING OBSERVATIONS into INSIGHTS TRANSITON TURNING OBSERVATIONS into INSIGHTS

WE ARE HERE

HOW’D IT GO?

REFLECTION (10 min) Individually, choose 5 observations worth sharing: • the most surprising • the one you feel has the most depth • the one linked to a user most different than you • the most confusing • the strangest REFLECTION (10 min) Reflect on each: • why did you choose this one? • what need does it suggest? • focus on needs, activities & meaning Make your artifacts sharable: • grab your photo, sketch or post it • rewrite, redraw, or re-interpret so you can share it with a large group

SHARE YOUR STORIES (45 min) As a team, post & share your observations: • as you make a posting, share your most potent stories include… what you learned about the people you met what you learned about morning what you discovered about pit stops • rotate through the group until all of the artifacts are up on the wall • use post-its to annotate your artifacts as new thoughts emerge