IS WHAT WE DO Updating you

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Presentation transcript:

IS WHAT WE DO Updating you Broker/owners and managers. This presentation is designed to allow you to select those slides most pertinent to your next sales meeting. If you have feedback or questions, please email communications@royallepage.ca

Agenda June 2015 Partnerships Guest articles: Brian Buffini video: Transactional vs relational real estate Genworth: Products for homebuyers Exclusive saving for Royal LePage The Power of Trust: Strategic Alliances -- Michele Risi Webinars from Learning Services: Webinar: Organize your schedule with Google Calendar Helping your clients to choose the best mover Webinar: Chris Leader covers buyer strategies Coming soon: 2015 Royal LePage marketing campaign National Garage Sale for Shelter Events calendar ClientClick: Enhancements to manage contacts Royal LePage Home Magazine

Transactional vs relational real estate Brian Buffini discusses the difference in this video excerpt For more information, visit rlpNetwork > Training > Training Partners.

Transactional vs relational real estate Focuses on the deal Focuses on the relationship Meets the transactional need Meets the emotional and the transactional needs Cashes a check Creates an advocate Mindset of a salesperson Mindset of a businessperson Each year is unique Enjoys the compounding effect

The power of trust: Strategic alliances Excerpted from a recent guest article in REM by Michelle Risi who is executive vice-president for Royal LePage Your Community Realty in Toronto. Read the article.* Gone are the days when a salesperson’s value was centred on their position as gatekeepers of information. Today, information is readily available. Rather: Build trust as it is a powerful tool in building a successful business. Make strategic alliances with people who share the same values as you do – who treat clients as you would. Build a relationship business with your clients and your alliances.

Help your clients to choose a mover Insights and safeguards to ward against disreputable movers Here are steps your clients can take to ensure they have a good experience with the mover they ultimately choose: -Check with the Better Business Bureau; what rating does the company have? How many complaints have been filed and have they resolved them? -Check with Canadian Association of Movers – is the mover a member who is in good standing? -Drive by the mover’s address to ensure they have proper trucks and equipment.

A new national marketing campaign launches June 16! The soon-to-launch #IMHOME contest is designed to help you connect with your clients over the summer and fall and to seed your business for the future. Watch your inbox for complete details including how: to leverage #IMHOME digital marketing materials to promote the contest; to use the #IMHOME contest to increase your personal brand exposure; the top sharer of the #IMHOME contest can win a $2,500 travel voucher. -Canadians will be asked to take a picture of themselves at home to show us the great moments they experience there. It might be gardening, around the dinner table, their favourite room, etc. -There will be weekly, monthly and a grand prize of a $2500 home shopping spree -All Royal LePage Realtors can enter the #IMHOME Realtor® Contest -Every Realtor® will receive a unique URL to track client submissions to the contest -Each office will receive a handheld sign to use in clients’ photos and provide an opportunity for a face-to-face connection -Customized signs to promote your personal brand and brokerage will be available for order -The ready-to-use digital marketing materials that Realtors® will receive include: -an email template to help you share the news with your clients -20 pre-written Facebook posts to promote the contest - A blog post - badge for your website - email signature with contest badge - online ads -video to share on your website/social media pages/blog -Watch your email for more information and details

Leverage a website that helps you to manage online leads New features of ClientClick’s Contact Manager include: Incubate prospect leads with email drip campaigns* Rank contacts to prioritize your stay-in-touch activities Capture e-marketing consent for CASL compliance Track opportunities, commissions and referral revenue Import/export contacts and prospects Start a free ClientClick 60 day trial. Visit rlpNetwork > Marketing > ClientClick Websites or call 1-866-315-0142 These enhancements are coming in June. Broker/owners and managers: Find out more about ClientClick company websites : rlpNetwork > Managing > ClientClick websites > ClientClick Company Websites These new features launch in June. *This feature is available to ProPlus subscribers only.

Order your copies of Home Magazine For just $2.49/copy Sent with your compliments to your clients, postage paid. Your name imprinted on the cover Premium-quality, content-rich real estate magazine helps you to promote your business and stand out within your community. Orders for the upcoming summer edition can be placed up to June 7. Order yours today! Shipping begins on June 22. View the last issue (Spring 2015) For more information, call 1-888-432-5094 ex 3. Email homemagazine@royallepage.ca.

‘Purchase Plus Improvement’ program Helping you sell more homes Do you know clients who are buying... New construction and would like to upgrade with a separate contractor A resale and are looking to make improvements A home which they want to make it energy efficient Qualified homebuyers can... Renovate their homes immediately after closing Enjoy the convenience of a single monthly payment with as little as 5% down “The idea is to better equip our agents for conversations around how much clients can afford and what options are available to them,” -Phil Soper, President and CEO

Exclusive savings for Royal LePage Benefit from partner pricing negotiated on your behalf Aeroplan miles make a great client gift. Deposit directly to your client’s account. From $180 for 5,000 Aeroplan miles plus applicable taxes. Learn more. Save on office supplies with Staples Advantage program. Sign up at eway.ca to place your first order and enjoy the benefits of this Royal LePage partnership. Learn more. BMW Group offers fleet program discounts to agents and brokers of Royal LePage. Savings are above any BMW retailer discounts and can range from $500 to $2000. Canada Post: Save time and money with Canada Post's Express order entry and target Unadressed Admail to your farm area at up to 32% off. For more information, contact leilak@royallepage.ca or visit rlpNetwork.com > Marketing > Preferred Suppliers

Organize your schedule with Google Calendar Use Google's free online calendar to keep track of your life’s important events, all in one place. Learning Services will show you how. Join this month's Building Your Tech Toolkit webinar on Wednesday, June 3 at 2 p.m. ET / 11 a.m. PT This webinar will be recorded. Add this event to your Google calendar. Every month Royal LePage Learning Services takes on a different tech topic to help agents embrace Google Apps and other online tools that can save them time and money. Previously recorded webinars are also available on royallepage.ca/training on the Building Your Tech Toolkit page.

Save time "getting to sold" Learn how to qualify buyers and secure solid commitments In June, Chris Leader will discuss: Buyer Strategies Learn how to narrow your selection process and get an accepted offer in less time. Tuesday, June 16 at 2 p.m. EDT / 11 a.m. PT Join us live or view the webinar as a recording. Add this event to your Google calendar.

Raising funds and awareness 7th Annual National Garage Sale for Shelter was another great success Sincere thanks to the hundreds of volunteers and those who donated and shopped for treasures. Your generosity shows your commitment to helping women and children escape family violence. Save the date: Saturday, May 7, 2016 Broker/owners and managers: If you hosted a garage sale, use this opportunity to thank your agents.

Upcoming dates and deadlines Event Dates 2015 Royal LePage Events View Calendar #IMHOME national contest June 16 to Oct. 6, 2015 Build Your Tech Toolkit: Google Calendar Wednesday, June 3 at 2 p.m. (EDT) / 11 a.m. PT Welcome Webinar for new agents Wednesday, June 10 at 2 p.m. (EDT)/ 11 a.m. PT Sales Success: Buyer Strategies Tuesday, June 16 at 2 p.m. (EDT) / 11 a.m. PT Getting Started with the Marketing Centre Wednesday, June 24 at 2 p.m. (EDT) / 11 a.m. PT Save the date! Shelter Soiree Friday, Nov. 6, 2015, Toronto, ON (location to be announced)

Contact us For more information on this presentation, please contact: communications@royallepage.ca For information on Royal LePage products or services, please contact Customer Care or visit rlpNetwork.com Customer Care Centre help@royallepage.ca 1.877.757.4545