Bus 411 DAY 19

Agenda Case Feedback Team work 1 B, 1 C and 1 D Weakest part is Financials Ratios - Trends and comparisons Cost - EPS/EBIT<> cost of implementations 2006 data is available for most companies Second weakest part is Strategic Formulations Matrix analysis  Strategic choice Third is situational analysis Problems with external analysis and trends Missing economic and demographic treading Demand and supply analysis Use the book Page 371-373 I do not require everything that is in these steps but if you did everrything in these pages I would be really impressed Case study four Hershey foods Team work Send me your presentation at least 30 min prior to class All presentation will be uploaded to class slides directory for further use and evaluation .

Format Identify Mission, Vision, Objectives, Strategies Develop New Vision and Mission Most are poor Identify external opportunities and threats CPM EFE Identify internal strengths and weaknesses IFE Financial ratios Analyze SWOT Matrix SPACE BCG IE matrix Grand Strategy Matrix QSPM Give advantage and disadvantages of alternative strategies Recommend Strategies and long range objectives Show cost Specify how strategies are to be implemented and what results to expect Recommend specific annual objectives (goal) and polices Recommend procedures for evaluation Be Original – Take chances But make sure it is realistic Remember business rewards risk taking Be ready for Cross-examination

teams Team 1 Team 2 Team 3 J. Harbison N. Lozier M. Martin C. Brusig C. Pennine T. Nhundu J. Jalbert Team 3 K. Beaulieu M. Doucette D. Lemon

Timeline April 10 April 13 (Friday the 13th) April 24 April 27 First round scores received & discussed Team 1 Case Study Five Hershey Foods Corporation Case study team work April 13 (Friday the 13th) Team 2 Case Study Six Kellogg Company April 17 Team 3 Case Study Seven Freddo (Ice Cream Co.) April 20 Second round Scores received Student choose Last Case Team 1 Case Study 19 JetBlue Airlines April 24 Team 2 Case Study 20 AirTran Airways Case study team work April 27 Team 3 Case Study 21 USA Truck Last 3 cases are student choice May1 and 4 Take home portion of Final exam assigned May 8 In Class Final exam Take home portion of final exam due Bring Calculators

Case Presentation Analysis Company: Date: Presenting Team Members: Place comments after each rating. Ratings (circle the appropriate numbers). CONTENT Poor Below Average Above Superior 1. Mission and Vision Statement 1 2 3 4 5 2. Thoroughness, accuracy, and depth of external analysis 3. Thoroughness, accuracy, and depth of internal analysis 4. Identification and evaluation of alternative strategies using matrices 5. Quality, quantity, feasibility, and relevance of recommendations 6. Justification and support for recommendations DELIVERY 1. Organization of presentation 2. Professionalism of presentation 3. Use of visuals and color 4. Communication skills of team 5. Use of time (40 min presentation) 6. Handling of questions (up to 10 minutes) OVERALL EVALUATION: Numeric Score = 40 + (Avg * 12)

Peer Review for Case studies In rating yourself and your team members, use a one- to five-point scale, where 5 = superior, 4 = above average, 3 = average, 2 = below average, and 1 = really weak. Add the scores to obtain a total score for yourself and the other group members. Put any comments you like on the bottom or back of this page. Fold this sheet when you complete the ratings below. If you receive a poor rating on this evaluation, your final case average will be lowered one letter grade. A superior rating may add points to the final case average. Put your name and your team members’ names in the spaces provided, one name at the top of each column. Names: Ratings: On time for all group meetings: Helped keep the group cohesive: Number of useful ideas contributed: Quantity of work done: Quality of work done: + Add Total Scores Here: