Taps committed to providing convenient and instantaneous service to all customers while enhancing their game time experience Ari Weihn, Pat Ronayne, Mitchell Thomas, Ryan Kelly

Differentiate itself with individual, self-serve tap stations Unique, convenient, efficient Energetic, vibrant atmosphere excellent for sports viewing

Focused in an area with many college students and young professionals However, there are a number of competing bars/restaurants in close proximity Flip & Baileys, Maloneys, Kellys, etc.

Convenience to customers Uniqueness of individual tap stations High quality food and beverages Fun environment Will lead to high retention rates and word of mouth

Primary- College Students Main Line Schools Secondary- Young professionals & Main Line Families Affordable Prices, Relaxed, Unique Atmosphere Fast Service, Great Food

Quality Consistent excellence Time Speed Cost Fair, efficient, affordable

Lots of Apps Entrees Dessert Drink

Maintaining High Levels of Service and Quality Empowered Employees Suggestions and Surveys Bonuses and Vouchers

Prevention Costs Appraisal Costs Internal Failure Costs External Failure Costs Costs Of Quality

Goals: Reduce defects to less than 1% Preventing External Failures Fast Service with Low Variability

Suppliers Restaurant Depot CostCo Distributors Mr. Bottle Beverage Ardmore Beverage

Demand