Marketing & Sales (“M&S”)

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Presentation transcript:

Marketing & Sales (“M&S”) Project Management Relationship with Marketing & Sales (“M&S”) neil@minkley.fr

Project life cycle Advisability study Feasibility study Business case Charter Planning Execution Closure Budget Project supervision Schedule Project plan Plan implementation Scope Requirements Product creation Summary requirements Product launch

Involvement of M&S in a project Advisability study Feasibility study Business case Charter Planning Execution Closure Budget Project supervision Schedule Project plan Plan implementation Scope Requirements Product creation Summary requirements Product launch

PM-M&S cooperation M&S / Product manager Project manager

Marketing

Defining the requirements (1)

Defining the requirements (2)

Keeping up with the project

Selling the product (1)

Selling the product (2)

Explaining the product

Supporting the product

Testing the product

Packaging the product

Describing the product (1)

Describing the product (2)

Providing website content (1)

Providing website content (2)

Promoting the product

Questions?