Mario Fulmer Alaska Region Board of Director Annual Bureau of Indian Affairs Providers Conference November 27-29 2018 Tribal Tourism Development Opportunities Presented by Camille Ferguson AIANTA Executive Director Mario Fulmer Alaska Region Board of Director

Our Mission : To define, introduce, grow and sustain American Indian, Alaska Native and Native Hawaiian tourism that honors traditions and values. “AIANTA is dedicated to the development of an American Indian tourism industry that promotes the authenticity of our cultural presentations and history.”

573 Federally Recognized Tribes Who AIANTA Serves

What we do  Technical Assistance and Training  Marketing Indian Country Tourism to the World  Form and Nurture Partnerships  National and International Voice

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International Tribal Tourism Outreach & Training ITB Berlin Germany U.S. Travel Association’s IPW Showcase USA-Italy 2018 WTM London

Trends in Total Overseas. Visitors to Trends in Total Overseas * Visitors to American Indian Communities (1996-2016) 1.95 Million Overseas Visitors in 2016 6% 2,000 Overseas market share for visits to Native American sites 2.4 Million Overseas visitor to Native American Comminutes (Projected 2021) 1,800 Visitor volume for overseas travelers to Native American sites 5% 1,600 1,400 4% 1,200 180% Growth Between 2007- 2017 3% 1,000 800 8.5 Billion Direct spending by international visitors to Native American Communities 2% 600 400 1% 200 41,353 Jobs created by international visitors to Indian Country 0% 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016 Overseas includes all countries except Canada & Mexico US Department of Commerce

Public Lands Partnership Program- Best Practices The role of the AIANTA Public Lands Partnership Program is to manage and grow dynamic, mutually beneficial networks of partners in support of tribal tourism related to America’s public lands. Lewis & Clark Bicentennial “Enough Good People” American Indians and the Civil War Grand Canyon National Park - Desert View American Indians and Route 66 •

Marketing Indian Country to the World

The NATIVE Act of 2016 The NATIVE Act’s purpose is to “enhance and integrate Native American Tourism, empower Native American communities, increase coordination and collaboration between Federal Tourism assets, and expand heritage and cultural tourism opportunities in the United States.”

Benefits of the NATIVE Act Requires meaningful engagement with Native communities about tourism opportunities Improves coordination and collaboration between federal tourism assets and tribes Enhances heritage and cultural tourism in the U.S. Promotes authentic visitor experiences to attract international and domestic travelers to rural and remote areas Optimizes tourism potential in all states with tribes and increases U.S. service export revenues

History of NATIVE Act (Enacted 2016) 2015—Act written by Senator Brian Schatz office; AIANTA’s advocacy resulted in 12 bipartisan sponsors in the Senate. AIANTA gathered the support of two dozen partners including USTA, NCAI, NARF, WSTPC AIANTA testifies before House in support for the NATIVE Act 2016—AIANTA Sponsored by 11 bipartisan representatives in the House of Representatives. Passed unanimously and signed by the President in September Senator Brian Schatz

Native Act – Funding the Unfunded Mandate AIANTA submitted written requests for FY18 appropriations AIANTA garnered legislative support for on both House and Senate for funding AIANTA testified in support for appropriations for the NATIVE Act AIANTA secures support to keep funding in the Presidents budget President signs the budget that includes 4.4 million for NATIVE Act Implementation

Implementation to date AIANTA completed Implementation Plan and initiated tasks within the plan AIANTA facilitates Inter-agency meetings are held monthly Signed the MOU between the DOI/DOC and AIANTA. Cooperative Agreement established with National Park Servic AIANTA has signed letters of intent with BLM and National Trails and is working on implementation Signed MOU with USFS e

Continue.. 4.4 Million in Federal Appropriations was approved in FY 2018 budget, funding added to BIA Indian Services line item, soon be transferred to BIA/DOT AIANTA received request to submit FY 2019 appropriations from Senator Schatz, Hawaii, and Congressman Young, Alaska and requests were submitted AIANTA is close to finalizing funding request through BIA for implementation

Section 4—Expand AIANTA’s. Outreach and. delivery of. technical Section 4—Expand AIANTA’s Outreach and delivery of technical assistance American Indian Tourism Conference (AITC) Go International Seminar Certificate Program Webinar Trainings Onsite International Training Regional Tribal Liaisons Tribal Tourism Curriculum Development Resource Directory Development

Expand International Tribal Tourism Outreach and Tribal Participation ITB Berlin Germany Expand Footprint and Tribal Participation U.S. Travel Association’s IPW Increase Tribal Participation Develop a Tribal Row Showcase USA-Italy 2018 WTM London

Section 2 & 4—Funding AIANTA will continue to work with Commerce, Transportation, Agriculture, Health and Human Services and Labor to inventory agency programs that have tourism related programs and identify funds to obligate to help carry out programs by providing grants, loans, and technical assistance to: Spur important infrastructure development Increase tourism capacity Elevate living standards in Native American communities

Expand Outreach and Marketing Increase Tribal Participation Expand Content Development Increase Visitors to Indian Country

Expanding Mapping & Data Collection Map Link

Horse Riding Stable 1 2 7 11 13 16 30 48 55 57 90 97 99 171 180 246 338 Tram Ski Resorts Spas Marinas Outdoor Adventures/Outfitters Games & Sport Promoters B&B Tribal Parks & Preserves Campgrounds Arts Promoters Galleries Golf Courses Tribal Tourism Offices, Visitor Centers Food & Farm RV Parks Hotels, Lodges, Cabins Tour Companies Museums & Cultural Centers Restaurants Casinos Only Casino Hotels AIANTA will Research and Grow Indian Country Tourism Database for Reporting

Expanding Mapping & Data Collection Established Timeline for Native American Owned Hotels

Gunałchéesh (Thank you)

Albuquerque, New Mexico 87104 2401 12th Street NW Albuquerque, New Mexico 87104 Phone: 505-724-3592 Fax: 505-202-7023 www.aianta.org @ OfficialAIANTA American Indian Alaska Native Tourism Association (AIANTA)