ECOLOGICAL MYTH OR PHENOMENON OF OUR TIME GLOBAL CHANGE ECOLOGICAL MYTH OR PHENOMENON OF OUR TIME
AUDIENCE
EMPATHISING
EMPATHISING “53% of the general population of the world don’t see global warming as a threat…”
DEFINING How to end information distortion by…
DEFINING … by creating a trustworthy source … by encouraging critical thinking … by censoring the media … by systematically killing 53% of the world population
How to end information distortion by creating a trustworthy source that encourages critical thinking
IDEATING
IDEATING
IDEATING Hard to manage Inaccessible Entertaining and interesting Audience IDEATING
OUR SOLUTIONS
‘GLOBAL GAMES’(working title) Fictitious game show Contestants face global change related disasters Commentator: comedic and informative
‘GLOBAL GAMES’(working title) Panel show: discussions with guests Audience involvement Guests direct audience to resources Entertaining> Wide range audience
BROADCASTING Target audience: 18-49 AFP – Advertiser funded programming Content partnership Broadcaster investment, profit from advertising Examples: Product placement Guests from the sponsors
GLOBAL WARMING CONFERENCE SIMULATIONS Middle school and university Aimed at students Represent country Necessary information is given Political discussions Forced to compromise Goal discussion: to reduce CO2 emissions The results are rated by professional
A NEW MEDIUM GOAL: TV news network (1 pw) Encouraging critical thinking and correcting mistakes of bigger mediums Podcast (1 pw) Guests (local people,...) Promoting with Social media Sponsors and local farmers Flyers Recognition -> branching out to the desired platform
A NEW MEDIUM Founding: Ad revenues Sponsors and local farmers A NEW MEDIUM Founding: Ad revenues Sponsors and local farmers Donations Paypal Patreon KickStarter? 2 ways (independent, connecting with established TV channels) People reliant and dependant
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