25 Years of Wadi and More to Come by Musa Freiji Second Wadi Family Assembly Lebanon, June 25-28, 2009

ِOutline 1957: The Start 1972: The Independence Why The Arab World in 1976 Why Egypt in 1984 Why Successful Why Ambitious Why The Sky Is The Limit Next 25 Years

1957- The Start June 1957 = graduation ( AUB ) Oct. 1957 = first job ( Green Leaf ) May 1957 = first owned farm ( The White Farm ) Oct. 1958 = first large scale partnership ( A.Wardi & Co. ) 1959-1965 = development of the Lebanese Poultry Industry 1965-1972 = development of the export market

1972-The Independence July 1972 = Tanmia Jan. 1973 = Haditha and Arab Poultry Co. Feb. 1973 = Price war June 1973 = Closure of Lebanese borders Aug. 1973 = Syria Poultry May 1975 = Start of Lebanese Civil War

Good quality chicks and hatching eggs Good after sales service 1976 ِWhy the Arab World in 1976? Export contacts Good quality chicks and hatching eggs Good after sales service 1976 Saudi Poultry Co. Saudi Agricultural Development Co. Jordan Poultry Breeding Co. Homs Poultry Co.

Why Egypt in 1984? Tony’s dilema Philip’s exhaustion Ramzi’s look out Musa’s adventure

Why Successful? Reject partnership with no added value Start with what we know best Count on competition weakness Synergy of skills and diligence Develop new rather than employ existing local managers Learn from mistakes and embark on immediate correction Innovate and cut costs Expand to deter and discourage competition Rely on ethics and values

Why Ambitious? To become leaders To remain ahead To maintain a competitive edge To grow with financial institutions’ blessings To attract investors To ensure a prosperity for owners and employees

Why UnLimited? To be proactive To engage in policy making To play a positive role in the country’s economy To replace imports wherever feasible To export To reduce costs and improve quality To establish Wadi’s culture To take pride in our achievements

Next 25 Years !! To Maintain and advance Wadi’s culture To quickly change course and slash unsuccessful business To expand in areas and industries, where we operate, that have a definite competitive edge To maintain loyal staff To engage young blood and train them To target available and willing new generation of Wadi Family members and engage them in Wadi leadership roles To remain leaders in every industry or business Wadi is into To remain cohesive, tolerant and wise

Thank You