The Persuasive Speech Ch. 24

What is a Persuasive Speech? _______________ are meant to influence the audience’s ______, ______, and ________. It is derived from the Greek Word meaning _________. Persuasive Speeches attempt to influence _______________. Persuasive Speeches __________________.

The Process of Persuasion Persuasion is a complex psychological process of __________ and _________. The process of changing an audience members mind is extremely difficult and, therefore, requires the use of _____________. Key Factors of Persuasive Speeches: ________, _________, ___________, ___________.

Classical Persuasive Appeals: Using Proofs There are ______ types of _______________ or ______________. Logos: Proof by ________. This persuasive appeal is directed at the audience’s ________ on a topic. *Reasoning is to _______________ ________________. There are ______ forms of Reasoning in Speeches. The Syllogism, and The Enthymeme.

The Syllogism A _________ argument consisting of a ___________ (also called a Major Premise), a ___________ (Minor Premise), and a logical ___________. It is a form of _____________, or reasoning from a ________________________. _______________ is an attempt to support a ______ by asserting that a particular piece of evidence (an isolated case) is true for all indiiduals or conditions concerned.

Syllogism Examples

The Enthymeme An enthymeme is a syllogism presented as a __________ rather than an _________, and it states either a __________ or a ___________ but not both. Enthymemes use _____________, or an argument that moves from a ____________ to a _________________.

Enthymeme Example