SME or you did lots of research / why should I listen to you! Chapter 4 Introductions Present the Central Idea Capture the Audience’s Attention OBJECTIVES of INTRODUCTIONS Declarative statement about your subject that you must explain or defend Good frame or mind and ready to listen! Give Audience a Reason to Listen Preview the Ideas to be covered in the Speech Indicate Your Qualifications Show them how a problem affects them, useful to them, background to trigger curiosity SME or you did lots of research / why should I listen to you! Preview Statement / last thing you say and heightens anticipation

Capture the Audience’s Attention BEGIN WITH : Ask a Rhetorical Question Brief Story Statistic Capture the Audience’s Attention Humor Refer to a Previous Speaker List a Series of Examples Refer to Familiar Terms Quotation Startling Statement Definition

Chapter 4 Conclusions Conclusions End with a End with a Call to Action Rhetorical Question? Final Impression the audience will get of your speech, should give them a sense of completeness End with a Summary of your main ideas End with a restatement of your central idea End with a Negative Vision of the Future Contributions of African Americans (Full Sentence Outline for Speech) – pg 67-69