Digital Communication A lookback at Lessons Learned from Canadore Residence

AS with all forms of communication Make sure whatever you are sending out as part of your brand follows the 3 C’s. Keep it Concise Keep it Consistent Keep it Clean

email Outlook vs Mail Chimp Outlook is a great way to send a quick message, but requires a lot of work to ensure that it is looks engaging MailChimp is free if you mailing list is less than 2000, and with quick templates you can send amazing looking emails fast. MailChimp is also fantastic as lets you track opens, clicks, unsubscribes, and bumps so that you can see who is actually reading your messages. It can be found at https://mailchimp.com

CANVA

CANVA Create posters, both digitally and ready to print for free (some features are paid) and share them amongst a group if up to 10 accounts. Using whatever your own pictures or already provided artwork Canva can be adapted to make professional looking posters quickly.

SNAPCHAT Snapchat can allow your student staff to connect with the floor by providing real time updates about events and other happenings in the building. Residences can also create location filters that allow for better recognition in the residence community

Facebook Groups vs Page Communication two ways Feedback vs Announcements Can act as a foundation for retention if desired Multi-Departmental Platform can connect to Instagram etc.