TODAY: CHECK-IN how is it going?

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Presentation transcript:

TODAY: CHECK-IN how is it going? POINT OF VIEW defining the innovative problem TEAM TIME present your stuff and help each other

You’re probably solving the wrong problem… When design thinking gets out of hand… You’re probably solving the wrong problem…

POV Talk: strong POV  more meaning Where does meaning come from? DK’s dad. Embedded.

User + Need + Insight

User + Need + Insight

User + Need + Insight Problem statement

Point of view User + Need + Insight Problem statement

When should you define your POV?

3 stories

Let’s try it!

TIPS: Focus on the stories that keep you up at night If you’re stuck, extract a POV from your favorite idea. Then go further. Use empathetic language Go for meaning TRAPS: Don’t design for everyone Don’t confuse solutions for needs Don’t try to include all your insights Don’t be afraid to choose a POV “before you’re ready”

For Wednesday: Prototypes

Users + Needs + Insights For Wednesday: Users + Needs + Insights + Prototypes