Political Cartoon Logos, Pathos, Ethos Analysis

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Political Cartoon Logos, Pathos, Ethos Analysis Visual Analysis Political Cartoon Logos, Pathos, Ethos Analysis

Jerry Holbert (Oct. 21, 2016)

Visual Rhetoric Analysis Readers’ potential recognition of Jerry Holbert (2016) —along with his publishing of a cartoon on the Townhall website—helps to establish his ethos as a cartoonist. It also helps that he maintains a non-biased perspective which reaches a broader audience. Holbert shows four different people, of different races and genders with confused looks on their faces. He depicts the confusion with the text at the bottom of “The UNITED States of America” with an obvious emphasis on the word “UNITED.” This caption can be seen as an appeal to both logos and pathos as it seems to be well known that in the 2016 election, as a whole, neither the Republican or Democratic candidates seem to be highly favored to lead our great country. It’s logical appeal is that we should, in fact, be united more than divided, and ironically, we feel more separated now more than ever. This idea can also appeal to pathos as well, since it might put fear and mistrust in the future of our government…of our country.