Developing and Delivering

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Presentation transcript:

Developing and Delivering Your Message Presented by: Jim Phillips, Lee Hecht Harrison

Think of Yourself as a Product FEATURES What skills or strengths made me successful in my professional discipline? DISCOVERY What am I most known for as a professional? (Peers, Direct Reports, Sr. Management team)

Value Value is what we perceive or experience as a result of the application of the skill (feature). Translate your skill into Value and Impact. Impact Improve Increase Reduce

Developing Your Message Communication Strategy that is… Clear Concise Consistent Designed to increase your presence & visibility with your target audience.

Delivering Your Message Tell Me About Yourself

Key Learning You are marketing/selling a product (yourself) To get a customer to buy/hire you must fill a perceived need and do it by: Knowing the real needs of the customer. Delivering value through the application of your skills.