Smarter Employee Engagement Analytics Laurie Bassi, Ph.D. McBassi & Company
Employees People analytics should create actionable insights that nudge organisations into the “sweet spot.” Customers Business Results Firm ©2018, McBassi & Company
Learning & Development Profiles Labor Market Data 360s Turnover Business Results Actionable insights come from putting heretofore disparate pieces of data together. Comp Benefits Rewards Learning & Development Profiles Employee Engagement ©2018, McBassi & Company
Example: increases in employee turnover were causing lots of “finger pointing” within HR. Adding a second piece of information fundamentally changes understanding of the “problem.” ©2018, McBassi & Company
Example: most organisations will instinctively want to raise the lowest-scoring item on their employee engagement survey. ©2018, McBassi & Company
In this case, acting on instinct would be a very bad choice. Survey item B is the top area of opportunity – not survey item A. ©2018, McBassi & Company
People analytics can be used to evaluate a wide array of “outcomes.” Shareholder return Likelihood of keeping executives awake at night Profits Costs People analytics can be used to evaluate a wide array of “outcomes.” Sales Health & Safety Customer Satisfaction Turnover Employee engagement Individual Enterprise Unit of analysis ©2018, McBassi & Company
Powerful people analytics requires asking better questions. ©2018, McBassi & Company
Learn to think of your organization as a “naturally-occurring experiment.” ©2018, McBassi & Company
Employee engagement surveys are an enormously powerful, but under-utilized, tool for creating actionable insights. ©2018, McBassi & Company
Ask the right questions There are 5 essential steps you must take to get value out of employee engagement surveys. ©2018, McBassi & Company
Ask the right questions Link survey data to outcomes data There are 5 essential steps you must take to get value out of employee engagement surveys. ©2018, McBassi & Company
Ask the right questions Link survey data to outcomes data There are 5 essential steps you must take to get value out of employee engagement surveys. “Mass customise” your findings/ recommendations ©2018, McBassi & Company
Ask the right questions Link survey data to outcomes data There are 5 essential steps you must take to get value out of employee engagement surveys. Make it easy to understand “Mass customise” your findings/ recommendations ©2018, McBassi & Company
Ask the right questions Link survey data to outcomes data Point managers to solutions There are 5 essential steps you must take to get value out of employee engagement surveys. Maximum Value Make it easy to understand “Mass customise” your findings/ recommendations ©2018, McBassi & Company
People analytics axioms (to be repeated daily) The importance of the problem you are working on is approximately inversely related to the mathematical sophistication of the techniques needed to solve it. Outliers are your friends. Less is more. If you like to appear to be the smartest person in the room – get over it. People analytics axioms (to be repeated daily) ©2018, McBassi & Company
Laurie Bassi LBassi@mcbassi.com