LEVERAGE BANNER DATA IN MARKETING WEBSITES

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Presentation transcript:

LEVERAGE BANNER DATA IN MARKETING WEBSITES Nicholas Fabrizio Senior Software Developer Information Technology Services Anthony Lower Executive Director User Experience Information Technology Services Co-Lead Web Collaboration Center

CPE Credits To receive CPE credits for this session (if eligible), complete the CPE Attendance Form on the PABUG Annual Conference website http://pabug.org/events/cpe-credits/ For additional questions please contact Lora Harper CPE - Coordinator http://pabug.org/contact-us/

Temple University Statistics Over 130 years old 17 schools and colleges 8 national and international campuses 572 Degree Programs 40,000+ Students 3,804 Faculty http://www.temple.edu/ira/documents/data-analysis/Fact-Book/TU_Fact_Book_2017-2018.pdf

Guiding Principles Create a seamless user experience Use research to drive our decision-making Leverage data sources of record

Phase 1 Four Deliverables Engaged with 9 of the 17 schools SEO Degree/Program content on Temple.edu School Intranet Tab Onboard to FIMS Optional new website on our design system and web framework Engaged with 9 of the 17 schools

Degree Programs 1st version had to go to multiple sources: Banner Bulletin Datahub Modified existing query Getting the query “right” was an iterative process SDE fields and standard fields used to filter for “right” Suppress from web All data is being stored into one centralized location Supplemental data engine PGM_SUPPRESS_FROM_WEB 12 SDEs for Degree Programs SMRPRLE

Degree Programs Reconciling reality with perception Data was not what was expected Schools promoted programs that didn’t exist Actual degree programs weren’t described anywhere Streamlined program change to web process Previously took at least 6 months, but now takes 13 days maximum Token data Tuition rate by program Deadline for application

https://www.temple.edu/academics/degree-programs

Faculty Profiles No existing source of data for profiles Deans of wave 1 schools required degree programs for profiles 1st wave of schools co-incidentally piloted Symplectic Elements Using Symplectic Elements, Banner & Datahub to populate profiles

New Faculty Data PZBPUBL Additional (non-Banner HR) Titles Endowed Chair positions Name Professorships Directors of Centers Programs & concentrations Position display order on profile Collaborated with Faculty Affairs to define a profile standard PZBPUBL

Course History Courses offered for the past 5 years Course title (Section title -> Long title -> Short title) Courses data elements SZBCHST table

https://education.temple.edu/about/faculty-staff/john-hall-tug30691

https://wsw.temple.edu/ws_DataHub/api/v1/datahub/courses/915312780

Datahub Data External applications consume data through web services 1,430 Profiles 3,686 Degrees 587 Images 166 URLs 45,285 Publications 1,154 Grants 122,032 Courses Those numbers are from 11/02 1,430 profiles is a count of records with is_academic = true, is_current_staff = true, and department code (generic_field_01) is not null Data is refreshed daily at 2am.

Datahub Web Services Degree Programs Datahub SOAP XML RESTful XML or JSON Resources: Faculty, Publications, Courses, Departments (REST) Representation state transfer (SOAP) Simple Object Access Protocol

Faculty Information includes: name, phone number (direct and department), office location, and preferred name

Other Uses Data Integrity Reporting System Faculty Merit System Middle States Future Phase 3 research and faculty web content

Results

Open to the Floor Questions Comments Follow up anthony@temple.edu nick.fabrizio@temple.edu

Thank You Your input matters! Please submit a session evaluation. PABUG Mobile App Session Browser https://pabug.conferenspy.com/sessionlist/