A new endemic, online advertising opportunity for [brand name] to secure powerful access to Doctors of Osteopathic Medicine.

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Presentation transcript:

A new endemic, online advertising opportunity for [brand name] to secure powerful access to Doctors of Osteopathic Medicine.

Multichannel Solutions OVERVIEW Multichannel Solutions BulletinHealthcare, publisher of AOA Morning Brief, the official briefing of The American Osteopathic Association (AOA), has expanded its endemic offering to include online advertising on two AOA websites. Endemic Online Advertising JAOA.org & TheDO.osteopathic.org AOA Morning Brief

JAOA.org The official scientific, peer-reviewed publication of the American Osteopathic Association, and the premier scholarly resource for the osteopathic medical profession. JAOA.org represents 44% of available impressions, or approximately 1.5 million annually. Four total ad slots available: three 300x250s ad units and one 728x90 ad unit. Visit site

TheDO.osteopathic.org The definitive resource for DOs on critical topics related to their profession: Patient Care Training The Profession Advocacy Lifestyle The DO represents 56% of available impressions, or approximately 2 million annually. Three total ad slots available: two 300x250 ad units and one 728x90 ad unit. Visit site

Introduction to 2019 Website Pricing 3 4 5 The base CPM for AOA websites is $50. For investment options that exceed $25K, the CPM will be reduced to $45. For investment options that exceed $45K, the CPM will be reduced to $40. Receive an additional 5% discount if contract is signed by 2/28. Packages assume annual commitments and equal monthly pacing. The packages proposed on the following slide are flexible. Please let us know if you would like us to develop a custom program for your brand.

Package Options Package A CPM Impressions Package Cost TheDO.osteopathic.org $50 250,000 $12,500 JAOA.org Total 500,000 $25,000 Package B CPM Impressions Package Cost TheDO.osteopathic.org $45 500,000 $22,500 JAOA.org Total 1,000,000 $45,000 Package B: $5,000 savings (normally $50,000 with $50 CPM) 10% discount Package C: $15,000 savings (normally $75,000 with $50 CPM) 20% discount Package C CPM Impressions Package Cost TheDO.osteopathic.org $40 750,000 $30,000 JAOA.org Total 1,500,00 $60,000