2010 Microsoft BI Conference Required Slide

How to Apply User-Driven Detailed Context to Your Dashboard 2010 Microsoft BI Conference Required Slide SESSION CODE: BIO06-INT How to Apply User-Driven Detailed Context to Your Dashboard Craig Boobar Development Manager Microsoft Corporation

Microsoft Business Intelligence Business Intelligence with the world’s most popular business productivity suite and most widely deployed information platform Empower Your People Improve Organizational Effectiveness Increase IT Efficiency Self-service access & insight Collaborative across your value chain Trusted, scalable & secure Point of slide: To support the video with products. Script: At Microsoft, we are dedicated to empowering your people with access to powerful analysis, self-service reporting, and collaboration tools. We are committed to improving organizational effectiveness while increasing IT efficiency. We deliver our robust BI capabilities using the world’s most popular business productivity suite and most widely deployed informational platform—most likely solutions you own and use today. The result is you leverage your current IT investments to add BI capabilities at the lowest overall cost of ownership. Familiar interface & tools you own today Alignment, accountability & ownership IT management & developer productivity

Microsoft Business Intelligence Business Intelligence with the world’s most popular business productivity suite and most widely deployed information platform Empower Your People Improve Organizational Effectiveness Increase IT Efficiency Self-service access & insight Collaborative across your value chain Trusted, scalable & secure Point of slide: To support the video with products. Script: At Microsoft, we are dedicated to empowering your people with access to powerful analysis, self-service reporting, and collaboration tools. We are committed to improving organizational effectiveness while increasing IT efficiency. We deliver our robust BI capabilities using the world’s most popular business productivity suite and most widely deployed informational platform—most likely solutions you own and use today. The result is you leverage your current IT investments to add BI capabilities at the lowest overall cost of ownership. Familiar interface & tools you own today Alignment, accountability & ownership IT management & developer productivity

Microsoft Business Intelligence Business Intelligence with the world’s most popular business productivity suite and most widely deployed information platform Empower Your People Improve Organizational Effectiveness Increase IT Efficiency Self-service access & insight Collaborative across your value chain Trusted, scalable & secure Point of slide: To support the video with products. Script: At Microsoft, we are dedicated to empowering your people with access to powerful analysis, self-service reporting, and collaboration tools. We are committed to improving organizational effectiveness while increasing IT efficiency. We deliver our robust BI capabilities using the world’s most popular business productivity suite and most widely deployed informational platform—most likely solutions you own and use today. The result is you leverage your current IT investments to add BI capabilities at the lowest overall cost of ownership. Familiar interface & tools you own today Alignment, accountability & ownership IT management & developer productivity

Business User Experience Business Collaboration Platform Microsoft Business Intelligence Get more out of products you already own Familiar User Experience Self-service Access and Insight Data Exploration and Analysis Predictive Analysis Data Visualization Contextual Visualization Business User Experience Integrated Content and Collaboration Thin Clients Dashboards BI Search Content Management Compositions Business Collaboration Platform Point of the Slide: To show more detail on how we think of the BI architecture in three main layers. Flow of the Slide: A trusted BI platform is critical for a BI solution to work today. If we’re going to achieve the promise of BI, we need to have the confidence and trust in the data. And we need to know where it came from, and that it is both timely and reliable for us to use to make a decision. That’s where the power of an integrated BI platform like SQL Server comes into play. Once you have the data ready to use, the middle tier comes into play, where business users actually interact with the data and turn it into something that is useful to them to make the right decision. The numbers that we pull from other systems are just that—we need applications and content to turn them into actionable items. And that’s where the middle tier comes into play. Finally, we need the right tools and applications to ensure that we can use that data in the way we want to in order to make our decisions. Applications and tools that range from personal, to team, to organizational and corporate tools, all with a familiar look and feel, all integrated and working with my operating system, e-mail, and Internet search function. And this is what the power of integration through Microsoft Office brings you. From the Microsoft Office productivity tools like Excel to the team and collaboration tools of SharePoint. By integrating BI seamlessly into a broader business productivity suite that includes search, collaboration, unified communications, and content management, we offer the end user a much richer experience. Soundbite: With other BI solutions, you need 3 to 4 to 6 to 10 different products, footprints, and integration points. In our BI solution, we look at three main layers of data and information that you need—all within the Microsoft Office and SQL Server families: The data infrastructure and BI platform; the middle tier, where the business user comes into play, and the individual layer, where you and I use the data to make decisions. Information Platform Information Platform Analysis Services Reporting Services Integration Services Master Data Data Mining Services Data Warehousing

Craig Boobar Development Manager Microsoft Use Social capabilities of Microsoft SharePoint 2010 with your dashboard Craig Boobar Development Manager Microsoft DEMO

Our Story… Meet Jane. Jane is an home appliance brand manager at Contoso Products Co., a major consumer-electronics retailer.

Jane’s problem… Home Appliance Sales in some of her key regions have taken a recent down-turn. Jane would like to collaborate with other Brand Managers at Contoso to explore solutions.

The Solution… Jane discovers that the Business Intelligence & Social collaboration capabilities of Microsoft SharePoint 2010 are just the ticket! Jane is able to collaborate with her peers to successfully turn around her business.

Demo Summary Using the Business Intelligence and social capabilities of Microsoft SharePoint 2010, Jane was able to collaborate with peers to improve her business. Search & social capabilities connect key knowledge-holders within the enterprise BI capabilities facilitate collaboration around business intelligence insights Flexibility allows users to easily capture and share commentary and business insights

2010 Microsoft BI Conference Required Slide Track PMs will supply the content for this slide, which will be inserted during the final scrub. 2010 Microsoft BI Conference Track Resources Resource 1 Resource 2 Resource 3 Resource 4

2010 Microsoft BI Conference Required Slide Resources Learning Sessions On-Demand & Community Microsoft Certification & Training Resources www.microsoft.com/teched www.microsoft.com/learning Resources for IT Professionals Resources for Developers http://microsoft.com/technet http://microsoft.com/msdn

2010 Microsoft BI Conference Required Slide Speakers, please list the Breakout Sessions, Interactive Sessions, Labs and Demo Stations that are related to your session. 2010 Microsoft BI Conference Related Content Breakout Sessions (session codes and titles) Interactive Sessions (session codes and titles) Hands-on Labs (session codes and titles) Product Demo Stations (demo station title and location)

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2/27/2019 6:34 PM © 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. © 2010 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.