Belt and Road Brand Expo 2018 Quality Life to Share 品质生活 你我共享

Contents 01 PREFACE 02 REVIEW 2017 03 OUTLOOK 2018

PART ONE Preface

PREFACE 　　 Chinese President Xi Jinping announced the plan to hold “China International Import Expo” in 2018 while attending the “Belt and Road Forum for International Cooperation” held in Beijing in May 2017, further demonstrating China’s resolution for a new round of opening up its market to the outside world. In this context, Belt & Road Brand Expo 2017 received strong support from nearly 200 embassies and consulates, foreign chambers of commerce and economic representative offices in Shanghai. The attention from all sectors of the community fully reflects that the favorable policies brought by the Initiative have given strong momentum to global trade and investment, and reaffirms China’s status as a business-friendly city characterized by internationalization, rule of law and business facilitation.

- Capital of International Expo SHANGHAI - Capital of International Expo ● Economic Center of China: Chinese Cities GDP Ranking： No. 1 （USD 477 bln） Population ： 24 million + ● Established China’s 1st Free Trade Zone in 2013. ● A Forerunner in “Belt and Road "construction. ● Business-friendly city characterized by internationalization, rule of law and business facilitation.

– City Of Opportunities CHONGQING – City Of Opportunities The only municipality in Western China City of Opportunities: Population: 30.48 million GDP growth rate：double- digit growth for 10 years, ranking 4th in 2017 At Crossroad of 3 economic belts: Silk Road Economic Belt, China - Indo-China Peninsula Economic Corridor, Yangtze River Economic Belt China (Chongqing) Pilot Free Trade Zone set up in 2017 Chongqing-Xinjiang-Europe International Railway turns Chongqing into a key Gateway connecting Europe, Asia-Pacific Region and ASEAN.

PART TWO Review 2017

Expo Data 160+ 10000M² nearly 20,000 1400+ 28 Exhibitors Scale Visitors Media Reports Countries and Regions

Participating Countries

Exhibitors Comments Expo in General Quality of Visitors Media Promotion Participation in 2018 47% Good 44% Excellent 9% 44% Good 45% Excellent 11% 40% Good 47% Excellent 13% 30% Possible 65% Surely 5%

Visitors Analyses 5000+ 8600+ 6000+ Day 1 Trade Day Day 2 Public Day

Visitors Analyses Trade Visitors by Department Trade Visitors by Channel

Key Buyers

Live Reporting: 60+ journalists from 40+ domestic and overseas media Number of News Reports: 1,366 New Media Promotion : 65 articles reaching a total of around 500,000 viewers Media Report

PART THREE 2018 Outlook

Expo Profile BELT & ROAD BRAND EXPO 2018·SHANGHAI June 29 - July 1, 2018 ∙ Shanghai Exhibition Center Council for the Promotion of International Trade Shanghai CO-ORGANIZERS: ORGANIZERS: Chamber of International Commerce Shanghai World Trade Center Association Shanghai Shanghai International Exhibition Co., Ltd

Expo Profile BELT & ROAD BRAND EXPO 2018·CHONGQING July 6-8, 2018 ∙ Chongqing International Expo Center Chongqing Huyu International Exhibition Co., Ltd SPECIAL SUPPORTER ： Chongqing Commerce Commission CO-ORGANIZERS: ORGANIZERS: Council for the Promotion of International Trade Shanghai Chamber of International Commerce Shanghai World Trade Center Association Shanghai Shanghai International Exhibition Co., Ltd

Exhibits Tourism & Culture Lifestyle Sport & Health Food & Drink Investment & Trade

Visitors Related Foreign Organizations and Associations, Chambers of Commerce, Foreign Representatives in China, International Trade and Commerce Entities, etc. Distributor, Agent, Importer, Exporter, Wholesaler, Purchaser, Manufacturer, E-commerce, On-line Retailer, etc. Department Store, Supermarket, Chain Store, Imported Product Retailer, Hotel, Restaurant, Franchisee, etc. Legal Consultancy, R&D Institute, Professional and Expert, etc. Individual Consumers.

Activities 1 2 3 4 5 6 Roadshow Match-making LOHAS Experience Release national specialty, trade and investment policies, history, culture, etc. 2 Match-making Arrange tailor-made meetings between exhibitors and visitors via pre-event matching. 3 LOHAS Experience Discover cuisine, handicraft and culture from the world’s five continents 4 Show Time Enjoy exotic art performances from participating countries. 5 Game Interaction Win awards by competing in on-site contests and games. 6 Master Class Hands-on experience of jewelry, wine, Thangka, carpets, cigars, woodcarving and more under guidance of masters.

Roadshow & Match-making

LOHAS Experience & Show Time

Game Interaction & Master Class

感谢聆听 Quality life to share 你我共享 品质生活 2018 CONTACT 一带一路名品展 BELT & ROAD BRAND EXPO June 29th-July 1st Shanghai Exhibition Center 2018 July 6th-July 8th Chongqing International Expo Center 感谢聆听 品质生活 你我共享 Quality life to share 更多详情敬请关注展会官方微信 CONTACT Tel：+86-21-62792828, +86-21-62472349 Fax：+86-21-65455124 Email：organizers@siec-ccpit.com Website：www.brbexpo.com

THANK YOU 感谢聆听 Event WeChat 更多详情敬请关注展会官方微信