Agenda - General Assembly Nantes, France – May 28th, 2009 Minutes of the General Assembly 2008 – Brighton Elections 2009 - New Officers Financial results 2008 Membership situation Publications & IJRM External Relations Future EMAC conferences EMAC 2009 conference Miscellaneous        

Elections 2009 - New Officers President-Elect President- Elect Veronica Wong Vice-President Conferences Conferences Gabriele Troilo

Elections 2009 - New Officers National Coordinators Denmark Suzanne C. BECKMANN Israel Renana PERES Netherlands Gerrit VAN BRUGGEN Romania Daniel SERBANICA Russia Maria SMIRNOVA Spain Salvador RUIZ Switzerland Harley KROHMER U.K. Robin WENSLEY

Welcoming two new countries in the Executive Committee Welcome to Romania & Russia

Our sincere thanks to those leaving the Executive Committee Joszef Beracs – Past-President Ed Nijssen – National Coordinator, Netherlands Laura Lucia – National Coordinator, Spain Sabine Einwiller – National Coordinator, Switzerland Michael Saren – National Coordinator, U.K.

Financial Results - 2008 Income & Expenditures 2008 2007 2006 € Euro 143,762.30 137,197.03 75.934,30 Surplus 2008 2007 2006 € Euro 6,182.38 27,024.07 15.737,78 Assets & Liabilities 2008 2007 2006 € Euro 288,463.56 298,104.14 271.810,87

Membership situation Total number of members 2009 - 915 members (May figure) 2008 - 1023 members 2007 - 927 members 2006 - 358 members 2005 - 827 members 2004 - 696 members 2003 - 438 members 2002 - 550 members 2001 - 526 members 2000 - 491 members

Membership Situation Top 5 Countries 2008 1. U.K. 2. Germany 3. France Spain 5. Netherlands Top 5 Countries 2009 (May figures) 1. Germany 2. U.K. 3. Spain 4. France 5. Netherlands

Publications New Editor for IJRM: Marnik Dekimpe New Award for IJRM: The Jan-Benedict E.M. Steenkamp Award for Long Term Impact IJRM progress report First annual EMAC-McKinsey Dissertation Award EMAC second journal EMAC Electronic Resources Site

The International Journal of Research in Marketing (IJRM) Stefan Stremersch (Erasmus U & Duke U) & Don Lehmann (Columbia U) EMAC General Assembly Nantes, France

The Inaugural EMAC-McKinsey Marketing Dissertation Award—2009 External Relations The Inaugural EMAC-McKinsey Marketing Dissertation Award—2009 Link with Informs Society for Marketing Science (ISMS) Practice Prize—Jan 2010 MIT Link with the Australia-New Zealand Marketing Academy (ANZMAC) —BIGMAC Melbourne Dec 2009 Other Connections? 11 11

2010: The 39th EMAC CONFERENCE hosted by Copenhagen Business School, Future Conferences 2010: The 39th EMAC CONFERENCE hosted by Copenhagen Business School, Denmark May 30-June 1: EMAC Doctoral Colloquium June 1-4: 39th EMAC Conference 2011: The 40th EMAC CONFERENCE Hosted by the University of Ljubljana, Slovenia May 22-24: EMAC Doctoral Colloquium May 24-27: 40th EMAC Conference

22nd EMAC Doctoral Colloquium Chair: Tammo H.A. Bijmolt – University of Groningen, Netherlands Co-chairs: Luk Warlop, Andreas Hermann, Jaideep Prabhu, Zeynep Gürhan-Canli, Peter Verhoef Faculty: 18 faculty members involved Tracks - Consumer Behaviour, Marketing Management & Theory, Marketing Models & Methods - 3 advanced tracks with 8 students - 3 beginners tracks with 12 students Submissions - Record number of submissions: 120 - Accepted: 60

EMAC 2009 Conference Nantes, France 38th EMAC Conference: Scientific dimensions: the Competitive Papers 804 papers submitted (+15%) 420 PAPERS SELECTED : 55% 537 reviewers (+22%) Deadlines respected 

EMAC 2009 Conference Analysis by Track Submitted Accepted Submissions 08 Advertising, Promotion and Marketing Communications Chair: Demetrios VAKRATSAS, McGill University Co-chair: Marc FISCHER, Kiel University 53 34 63 Business-to-Business Marketing & Networks Chair: Wolfgang ULAGA, HEC Paris Co-chair: Andreas EGGERT, University of Paderborn 33 15 31 Consumer Behaviour Chair: Simona BOTTI, London Business School Co-chair: Joachim VOSGERAU, Carnegie Mellon University 132 62 125 Innovation and New Product Development Chair: Ulrike DE BRENTANI, Concordia University Co-chair: Paulina PAPASTATHOPOULOU, Athens University of Economics and Busines s 46 28 42 International and Cross-Cultural Marketing Chair: Constantine S. KATSIKEAS, University of Leeds Co-chair: Luis Filipe LAGES, New University of Lisbon 41 23 Marketing in Emerging and Transition Economies Chair: Paurav SHUKLA, University of Brighton Co-chair: Kim-Shyan FAM, University of Otago 22 12 19 Marketing of Public and Non-Profit Organisations Chair: Adrian SARGEANT, Indiana University Co-chair: Matthew WOOD, University of Brighton 14 Marketing Research and Research Methodology Chair: Bruce HARDIE, London Business School Co-chair: Gilles LAURENT, HEC Paris 24 Marketing Strategy and Leadership Chair: Robert MORGAN, Cardiff Business School Co-chair: Christian HOMBURG, University of Mannheim 25 13 Marketing Theory and Orientation Chair: Lloyd C. HARRIS, University of Warwick Co-chair: Lisa O’MALLEY, University of Limerick 17

EMAC 2009 Conference Modelling and Forecasting Chair: Lutz HILDEBRANDT, HU Berlin Co-chair: George BALTAS, Athens University of Economics and Business Submitted 11 Accepted 6 Sub. 08 15 New Technologies and E-Marketing Chair: Arnaud DE BRUYN, ESSEC Co-chair: Arvind RANGASWAMY, Penn State University 55 29 59 Pricing Issues in Marketing Chair: Fabio ANCARANI, University of Bologna Co-chair: Pierre DESMET, ESSEC Business School 24 12 16 Product and Brand Management Chair: M. Berk ATAMAN, Erasmus University Co-chair: Barbara DELEERSNYDER, Tilburg University 69 31 53 Relationship Marketing Chair: René DARMON, ESSEC Co-chair: Manfred KRAFFT, University of Muenster 39 19 32 Retailing, Channel Management and Logistics Chair: Daniel BELLO, Georgia State University Co-chair: Marc FILSER, University of Burgundy 37 36 Sales Management and Personal Selling Chair: Paolo GUENZI, Bocconi University Co-chair: Catherine PARDO, EM Lyon 17 13 9 Services Marketing Chair: Ko DE RUYTER, University of Maastricht Co-chair: Bo EDVARDSSON, Karlstad University 46 61 Social Responsibility, Ethics and Consumer Protection Chair: Minoo FARHANGMEHR, University of Minho Co-chair: Steve HOGAN, University of Brighton 41 Tourism Marketing Chair: Enrique BIGNE, University of Valencia Co-chair: Peter BURNS, University of Brighton SPECIAL INTEREST GROUP Chair: Gabriele TROILO, Bocconi University Co-Chair: Jean Louis NICOLAS, Audencia Nantes School of Management 3

EMAC 2009 Conference 38th Conference: the main facts Logistic dimensions More than 720 delegates 123 sessions for the competitive papers 136 sessions all in all, in 15 rooms used simultaneously 67 posters And… 800 Pass’ Cité, shuttles for opening ceremony and gala dinner 400 bottles of wine and 9000 pieces of cheese A great elephant Some surprises during the gala dinner…

EMAC 2009 Conference 38th Conference: the main facts Origin of the delegates: all over the world

EMAC 2009 Conference 38th Conference Shuttles for the gala dinner

Miscellaneous Q & A

Thank you for your attention See you all next year in… Copenhagen !