Http://www.usatoday.com/story/tech/2014/02/02/facebook-turns-10-cultural-impact/5063979/

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Presentation transcript:

http://www.usatoday.com/story/tech/2014/02/02/facebook-turns-10-cultural-impact/5063979/

http://www. digitaltrends http://www.digitaltrends.com/dt-daily/judge-shuts-off-whatsapp-in-brazil-new-drone-flyover-of-apple-spaceship/?utm_source=socialm&utm_medium=twitter

Facebook glossary Profile Post Clicks “Like” Fans Page Post Comment Sponsored Story Page “Like” Text Only Posts Share Promoted Post or “Boost” Activity Log Multimedia Message Display Ad Insights Link Chat Reach News Feed Tab Organic Reach Timeline Events Paid Reach Profile Picture Groups Engagement Cover Photo Friends http://blogs.constantcontact.com/social-media-glossary/#facebook Facebook glossary

Facebook Page vs Profile FB Profile FB Page INDIVIDUAL Great for doing things like communicating with your family and friends, sharing photos, videos, and links with them, and connecting with your favorite brands, celebrities, and causes. Best way to market your business or organization. Pages are public and easily sharable With Pages you can run promotions and display content in a professional way You can access insights about the activity of your fans http://blogs.constantcontact.com/facebook-page-or-profile/ Facebook Page vs Profile

TYPES OF PAGES Best without a “location,” to visit Company Organization Institution Companies with a “Physical Locations” Local Business or Place (retail store, concert venue, spa, restaurant, art gallery ) Location Feature and Check-In Feature http://blogs.constantcontact.com/social-media-strategy/ TYPES OF PAGES

http://blogs.constantcontact.com/social-media-strategy/ CHEAT SHEET

HOW TO PROMOTE Use the network you have Help customers find you Share your Facebook Page with friends and family Take your Facebook Page to new social heights Don’t forget to take it offline too Tell anyone who will listen! http://blogs.constantcontact.com/promote-new-facebook-page/ HOW TO PROMOTE

http://blog.hubspot.com/blog/tabid/6307/bid/28441/The-15-Best-Facebook-Pages-You-ve-Ever-Seen.aspx#sm.0001ymwczglatf5jr2i1ugow9y6xa

CREATE A FACEBOOK PAGE