The RPA in Education: Communicating Change Tuesday 9 December 2008 Gavin Boyd Chief Executive Designate Education and Skills Authority
Change - A Constant Challenge “The presumption of certainty fades as the pace of organisation change increases” (Clampitt and DeKoch, 2001)
Learning Points From Health Messenger - Senior Managers in existing organisations key providers of information Message - How does this effect me? Medium – face to face and internal channels the most effective Measurement –should be an explicit and integral part of the change process
ESAIT Communications to Date Communications Research www.esani.org.uk ESAIT Update RPA News Face to face meetings with staff Communicating Change Consultative Group (CCCG) Engagement with organisations and staff unions
Learning Lessons – Moving Forward Setting out the journey ahead Communicating on the ‘Me’ issues – staff transfer, location, recruitment, redundancy etc More research and measurement, more face to face meetings – supported by other media, more engagement, more exploiting of technology No more stop/start?