Make Facebook work for you It’s easy It’s free & It works … and even Grandma is on it!

1. Use this as your webpage Folks are more likely to go to your Facebook page than your website. You can link to your page on FullerCenter.org.

2. Update frequently, schedule posts

3. Image quality and sizes Get it right at the top: 851 x 315 pixels & 180 x 180 pixels

4. What items work best?

AND “Tag” people in your pics

5. Prompt people to act Encourage people to click LIKE and SHARE buttons. Use “fill in the blank” statuses. Ask people to answer questions.

6. Build your audience Invite all your friends to the page you manage.

7. Utilize #Hashtags Well, not ALL the time. But it’s a good way to get your name in the mix of an issue many people are talking about.

8. Study the insights Wondering which posts perform best and are most seen on your page? Well, go check it out!

9. Change your perception If you still think Facebook is just for kids, think again.

10. Finally, ADVERTISE It’s cheap and you can target your audience very specifically. You can spend as little as $1 a day and do it for just a day or perpetually.