Enterprise search behaviours Unravelling reality Martin White, Managing Director, Intranet Focus Ltd Visiting Professor, Information School, University of Sheffield Martin.white@intranetfocus.com @intranetfocus Search Solutions 27 Nov 2018 @Intranetfocus

My search history 1975 – 2018 (and beyond..!) DECO Unilever Computing Services 1982 1999 1975 2002 - 2019 http://intranetfocus.com/a-history-of-enterprise-search-starting-out/

Running order The chasm between IR and enterprise search 2018 – enterprise search really is different Research opportunities @Intranetfocus

Bridging the chasm Information retrieval Enterprise search This is just to compare the number of books on IR and the number of books on the practice of search. An example of the need for academia and practice to build better links

‘Web search’ cf ‘Enterprise search’ @Intranetfocus

‘Web search’ cf ‘Enterprise search’ @Intranetfocus

‘Web search’ cf ‘Enterprise search’ Microsoft Research 2005 – 2018 Total number of ‘Publications’ 21400 (All topics) Publications on enterprise search 28 @Intranetfocus

The invisibility of enterprise search @Intranetfocus

The scale of the opportunity Enterprise search installed base = 500,000 so Enterprise search user base = 500 million? What would be the economic impact if enterprise search worked effectively? @Intranetfocus

‘Web search’ cf ‘Enterprise search’ WHY? Web @Intranetfocus

Running order The chasm between IR and enterprise search 2018 – enterprise search is different Research opportunities @Intranetfocus

@Intranetfocus

Information behaviours Information School, Sheffield Tom Wilson, Nigel Ford, Paul Clough et al Reading through documents we have stored on our personal or team files Sending an email to one or a group of people we know Talking to a colleague or an acknowledged expert Posting a request on a social media channel Browsing through an intranet Checking through a department or team wiki Asking for assistance at the next team meeting Searching on the web Use an enterprise application (HR, ERP etc) Searching on a specific application Searching across multiple applications Searching across multiple applications and languages Information behaviours Information behaviour Information-seeking behaviour Information search behaviour Professor Tom Wilson 1999 @Intranetfocus

The foundations @Intranetfocus

User levels – the reality   High tech manufacturing (IF client) Oil and gas (Cleverley and Burnett 2018) Pharmaceutical (IF client) Employees 87000 110000 100000 Total queries a month 164000 450000 140000 Top 30 queries as a % of total queries 25% 14% 5% Number of unique users 73000 70000 62000 Queries per unique user 2.2 6.4 2.3 @Intranetfocus

Information seeking – some numbers Intranet Focus client This slide, from real data, shows the balance of use in a major law firm Global law firm – approx. 1000 respondents out of 2000 staff % using each option on a ‘very frequent’ or ‘frequent’ basis @Intranetfocus

University of Tampere Miamaria Saastamoinen and Kalervo Jarvelin @Intranetfocus

Robert Gordon University Paul Cleverley and Simon Burnett @Intranetfocus

Robert Gordon University Paul Cleverley and Simon Burnett @Intranetfocus

Essex and Strathclyde Universities Tony Russell-Rose, Jon Chamberlain and Leif Azzopardi @Intranetfocus

Sheffield University School of Management Stephanie Carmen Segura Rodas @Intranetfocus

Glasgow and Strathclyde Universities David Maxwell, Leif Azzopardi and colleagues @Intranetfocus

Glasgow and Strathclyde Universities David Maxwell and Leif Azzopardi @Intranetfocus

Glasgow and Strathclyde Universities David Maxwell, Leif Azzopardi and Yashar Moshfeghi @Intranetfocus

The shape of search Intranet Focus client Rank 1-10 Rank 91-100 Query log for one month @Intranetfocus

Danish Police Cecilie Rask with Agnes Molnar @Intranetfocus

Danish Police Cecilie Rask with Agnes Molnar @Intranetfocus

Running order The chasm between IR and enterprise search 2018 – enterprise search is different Research opportunities @Intranetfocus

Research opportunities – ten to start with Sector/size/cultural factors in seeking behaviour Impact of query construction in a second language SERPs and stopping strategies in enterprise usage Enterprise search evaluation frameworks and metrics Longitudinal studies of search use (cycles, impact of business changes) Value of best bets in enterprise search Information quality factors that impact search satisfaction User interface design for enterprise search Value/implementation of personalization in enterprise search Role of search in the digital workplace @Intranetfocus

And another ten! Impact of GDPR on personalization and expertise profiling Searching enterprise social media Benefits of taxonomies and metadata Impact of training on search effectiveness Collaborative search – opportunities and implications Use cases for mobile search in the enterprise Optimisation of crawl and index on enterprise content Search solutions for building information modelling Assessment of search UIs from an accessibility perspective The value of chatbots and digital assistants in the enterprise @Intranetfocus

http://intranetfocus.com/enterprise-search/