1 Hour Training Bubbles Selling Skills Model Your Name

Objectives At the end of this session you will be able to: Identify the key elements to this simple selling skills process Distinguish the 4 key steps of the selling skills process Recognise the benefits of using this approach for both yourself and your customers

Simple 4 Step Sales Process Connect connect with the customer Enquire about your customers needs Engage with your customer about products and services they need Sell complete the sales process

Step 1 Connect Greet the customer with a friendly welcome Create a positive first impression Give the customer your full attention at all times, do not get distracted. Check the customer has time to hear about products and services that may be of interest. Use similar language to the customer. Use similar body language to the customer (mirroring)

Enquire – Open Questions Open up dialogue Gather information Create a conversation Encourage the customer to talk Typically start with: Who? What? Why? Where? When? Which? How?

Enquire – Closed Questions Directs Seek confirmation Seek clarification Seek commitment “Shall we go ahead?” “Can I just check….” “Would you like to buy this now?”

Features, Advantages, Benefits (FAB) FEATURE – describes what the product or service is ADVANTAGES – describe what the product or service can do BENEFIT – describes what the product or service will do for the customer in front of you “Because it has…., it can…., which means….”

Objectives At the end of this session you will be able to: Identify the key elements to this simple selling skills process Distinguish the 4 key steps of the selling skills process Recognise the benefits of using this approach for both yourself and your customers