Kinds of Managers Levels of management Top manager—guides and controls the overall fortunes of the organization Middle manager—implements the strategy and major policies developed by top management First-line manager—coordinates and supervises the activities of operating employees The coordinated effort of all three levels of managers is required to implement the goals of any company Copyright © Cengage Learning. All rights reserved.

Areas of Management Specialization Financial managers Responsible for the organization’s financial resources Operations managers Manage the systems that convert resources into goods and services Marketing managers Responsible for facilitating the exchange of products between the organization and its customers or clients Human resources managers Manage the organization’s human resources programs Administrative managers (general managers) Not associated with any specific functional area; provide overall administrative guidance and leadership Copyright © Cengage Learning. All rights reserved.

Areas of Management Specialization Other areas may have to be added depending on the nature of the firm and the industry Copyright © Cengage Learning. All rights reserved.