July 2016 Updated August 1st, 2016 YWAM Townsville Communications Report Updated August 1st, 2016

Social Media Footprint 8,570 Likes 2,888 Followers 272 Subscribed 152 7 90 /ywamtownsville /ywamtownsville @ywamtownsville

Finance 2016 Average Cost $201 +$8 /Application

Web Site Visits 5,950 6,823 Last Month This Month -17 873 $4,386 $4,094 $4,063 $4,185 $4,045 $4,092 $4,123 $4,392

School Enquiries $14 $13 $15 $17 $16 $17 $16 $17 2016 Average $2946 $4,392 $17 19 260 -$269 +$1 $/Enq. $/Month Enquiries *2015 $14 $13 $15 $17 $16 $17 $16 $17

Phone Calls 31% Spoke With Rate - AVG 37% Spoke With Rate - July This Month Phone Calls 6 32 14 50 2 14 Call/Day Call/App Spoke w/ App 31% Spoke With Rate - AVG 37% Spoke With Rate - July

School Applications This Month Average $201 $231 $/App $/App DTS and IPHC

Arrival Rate 2015 Overall 222 132 Applied Arrived

Viral Media Of The Month Alumni Blog - 17 Shares - 40,000 Reach B Block Campus Tour - Over 60 shares - 30,000 reached

Highlights To be aware of: Upcoming Bringing in 52 for July Quarter! Gateway and Ship Rego in same office New student visa process has began, and some granted! All Campus Tour Videos are complete! HeapSSS of blogs :) To be aware of: 1 less person in GW Pardot Engagement Studio Upcoming New Salesforce Process Phone calls increasing soon Snapchat Facebook - Captioned Videos/Blog Strategy