© 2009 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 1 Cisco Inc., Company Confidential Erik Sklba SE East Channels Cisco Systems The Virtualized Data Center

© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 2 The Data Center Is Evolving (Again) Mainframe Centralized (DC 1.0) IT Relevance and Control IT Relevance and Control Decentralized (DC 2.0) Client-Server and Distributed Computing Virtualized (DC 3.0) Service Oriented DistributedDistributed Server ProliferationServer Proliferation Storage AggregationStorage Aggregation DistributedDistributed Server ProliferationServer Proliferation Storage AggregationStorage Aggregation VirtualizedVirtualized Resource pools/podsResource pools/pods Standard componentsStandard components VirtualizedVirtualized Resource pools/podsResource pools/pods Standard componentsStandard components Application Architecture Evolution Application Architecture Evolution Tightly coupled appsTightly coupled apps MonolithicMonolithic Proprietary platformsProprietary platforms Tightly coupled appsTightly coupled apps MonolithicMonolithic Proprietary platformsProprietary platforms

© 2006 Cisco Systems, Inc. All rights reserved.Partners 3 Data Center 3.0 Evolution Path Unified Computing ConsolidationVirtualizationAutomationUtilityCloud Data Center Networking Unified Fabric Unified Computing Enterprise Class Clouds Inter - Cloud Location Freedom HW Freedom Provisioning Freedom Virtualization has created a market transition. Servers are becoming fluid objects in the network. The data center must evolve to continue to scale. Cisco is offering a fresh alternative the traditional ad-hoc add-on approaches for virtualized data centers.

© 2006 Cisco Systems, Inc. All rights reserved. 4 Cisco Highly Confidential – Controlled Access Presentation_ID: Partner A Comprehensive Portfolio for Data Center 3.0 Data Center Security FWSMIDSMNAM Application Network Services ACE Application Delivery – Module and Appliance Wide-Area Application Services ACE XML Gateway Storage Networking MDS 9500 Storage Directors SSM MDS Fabric Switches Blade Switches Unified Computing UCS 6100 UCS 5100 UCS 2100 Blade Servers C-Series Rack Servers Catalyst ® 6500 Series Catalyst 4900M Top-of-Rack Catalyst Blade Server Switches Ethernet Networking Unified Fabric Networking Nexus 7000 Nexus 5000 Nexus 2000 Nexus 1000v Chassis Array Manager UCS Manager Fabric Manager SAN Fabric and MDS configuration and device management ANM– Advanced L4-7 Services Module Management Data Center Network Manager Data Center Management

© 2006 Cisco Systems, Inc. All rights reserved. 5 Cisco Highly Confidential – Controlled Access Presentation_ID: Partner Cable sprawlCable sprawl High power, cooling costsHigh power, cooling costs High CAPEXHigh CAPEX For every $1 spent on server capex ~$5 spent on opexFor every $1 spent on server capex ~$5 spent on opex Physical VMVM VMVM VMVM VMVM Hypervisor Cable sprawlCable sprawl Power & cooling costPower & cooling cost Less # of access layer Ethernet portsLess # of access layer Ethernet ports 4 x 1GE Virtualization Step1 GE VMVM VMVM VMVM VMVM Hypervisor 10GE GE to 10GE in access layerGE to 10GE in access layer Less interfaces – reduced Cable sprawlLess interfaces – reduced Cable sprawl Savings from power and coolingSavings from power and cooling Virtualization Step2 10 GE VMVM VMVM VMVM VMVM Hypervisor Unified I/O - LAN & SAN consolidationUnified I/O - LAN & SAN consolidation Reduce NICs, HBAs,Reduce NICs, HBAs, Reduce cablingReduce cabling More Savings from power and coolingMore Savings from power and cooling Virtualization Step3 Lossless 10GE FCOE Cisco confidential and proprietary Server Virtualization - Key DC Trend Underutilized Servers Sales Strategy: Engaging Network, Server & Storage teams is key

© 2006 Cisco Systems, Inc. All rights reserved. 6 Cisco Highly Confidential – Controlled Access Presentation_ID: Partner Innovation: Unified Fabric Reducing Complexity & Cost, Laying Foundation for VM Mobility Unified Fabric Unified Fabric Universal I/O Ubiquitous Connectivity Physical Server Size ReductionPhysical Server Size Reduction Fewer PCI slots, HVAC benefits, DC longevity benefitsFewer PCI slots, HVAC benefits, DC longevity benefits All networksAll networks SAN and LANSAN and LAN Faster apps & service rolloutsFaster apps & service rollouts Every host can mount any storage targetEvery host can mount any storage target Lossless EthernetLossless Ethernet Priority to Storage TrafficPriority to Storage Traffic Bandwidth GuaranteeBandwidth Guarantee Unified Fabric

Mapping of FC Frames over Ethernet Enables FC to Run on a Lossless Ethernet Network Mapping of FC Frames over Ethernet Enables FC to Run on a Lossless Ethernet Network Fewer Cables Both block I/O & Ethernet traffic co-exist on same cable Fewer adapters needed Overall less power Interoperates with existing SANs Management SANs remains constant No Gateway Fewer Cables Both block I/O & Ethernet traffic co-exist on same cable Fewer adapters needed Overall less power Interoperates with existing SANs Management SANs remains constant No Gateway FCoE Benefits FC over Ethernet Fibre Channel Traffic Ethernet

10 GE and FCoE Economics Parts6 x 1GE 6 x 1GE w/FC 2 X 10GE (Traditional) 2 X 10GE (Nexus) Nexus 10GE (W/FCoE) Switch Ports $1,875 $9,374 $1,725 $2,325 Server Ports $500 $650 Cabling $300 Eth Optics $8,000 FC Optics $1,600 HBA or CNA $1,500 $1,200 FC Switch Ports $2,000 $1,000 Total $2,675 $7,775 $18,024 $2,675 $4,825

© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 9 VirtualizationPlatform ComputePlatform Network Platform Site Cost HVAC HVAC Power Power Dwelling Dwelling Platform Cost Storage Storage Network Network Software Software Server Server Organization Cost Complexity Complexity VM Administrator VM Administrator Coordination Coordination Cost Virtualization has been promised as the answer. However, virtualization solutions to date may only address part of the problem, but has done so by increasing operational expenses, infrastructure complexity, and risk. High Complexity High Touch Data Center Virtualization Today

© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 10 Mgmt Server Our Solution: Unified Computing System Embed management Unify fabrics Optimize virtualization Remove unnecessary switches, adapters and management modules Less than 1/3rd the support infrastructure for a given workload

© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 11 Automated Provisioning Embedded single point of management and provisioning Visibility and control across datacenter organizations Infrastructure policy management and compliance Virtualization Optimization Fine-grained control, portability, and visibility of network, compute, and storage attributes More than double the memory capacity of competing systems Industry Standard Servers Intel Xeon processor 5500 series 150% generational performance increase Intelligent platform for performance and energy efficiency Unified Fabric Wire once, low latency FC and Ethernet Virtualization aware Less than half the normal amount of adapters, switches, cables Cisco Unified Computing System The Cisco Unified Computing System is designed to dramatically reduce datacenter total cost of ownership while simultaneously increasing IT agility and responsiveness. Extended Memory Scale Out Unified Fabric Fabric Extender Virtualized Adapter

© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 12 Why Cisco? World Class Channel Program Plan, Deploy, and Optimize New Data Center Solutions 17.5B in R&D True Innovation Leading the way Professional Services Channel Partners Architecture & Assessment Infrastructure Migration Server Virtualization Management Integration Operations Best Practices Optimization Subscription Industry recognized Channel program Specialization & Certifications Driving industry standards Multivendor support Mission-Critical Support End to End Solution Eco-system partners OP/CAPex reductions

© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 13 Summary Data Center 3.0 – Vision of the DC of tomorrow Solutions drive product sales our products are built on tomorrows needs Unified Compute – Driving IT agility

© 2006 Cisco Systems, Inc. All rights reserved.Partners 14