Las Vegas Greater Metropolitan Area

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Presentation transcript:

Las Vegas Greater Metropolitan Area CANNABIS MARKETPLACE REPORT Las Vegas Greater Metropolitan Area Las Vegas is the 39th largest market in the U.S. Report data is for adults age 21 or older. Medicinal and Recreational Cannabis Use is Permitted in Nevada. 69.5% Approve of Cannabis Use in One Form or Another LOCAL OPINIONS ON LEGAL USE ADULTS 21+ % OF ADULTS 21+ APPROVE OF BOTH LEGAL RECREATIONAL & LEGAL MEDICINAL USE 776,117 52.2 APPROVE MEDICINAL USE, DISSAPROVE/NO OPINION RECREATIONAL USE 248,442 16.7 APPROVE RECREATIONAL USE, DISSAPROVE/NO OPINION MEDICINAL USE 7,778 0.6 DISAPPROVE OF BOTH LEGAL RECREATIONAL & LEGAL MEDICINAL USE 218 439 14.7 DON'T HAVE OPINION 181,503 12.2 More Approve of Cannabis Legalization USED OR BOUGHT CANNABIS/MARIJUANA PAST YEAR OPINIONS ON LEGALIZATION Demographics of Cannabis Consumers TARGET POPULATION AGE 21+ TOTAL MARKET AREA CANNABIS CONSUMERS Adult Population A21+ 1,485,950 772,446 Average Age A21+ 47 45 Average HH Income $54,667 $53,263 Percent Who Own Homes 46% 41% Average Home Value $290,136 $278,071 Married 45% Have Kids at Home 49% Report data is copyrighted. Obtain permission to use this information by contacting: 281.845.6000 JStein@ConsumerResearchAroundCannabis.com 480.207.6373 CRMethvin@ConsumerResearchAroundCannabis.com

Snapshot of Cannabis Consumers CANNABIS MARKETPLACE REPORT Snapshot of Cannabis Consumers The percentage of adults A21+ that are currently using cannabis for medical reasons has increased to 18.1% from 14.3%. Top health reasons for consuming cannabis include: treating temporary/minor pain, chronic pain management, alleviating mental health issues, to assist with sleep and to treat a non-pain medical condition. Medical Cannabis Usage Top Reasons for Medical Cannabis Usage Source: Las Vegas Greater Metropolitan Area, Fall 2018, Adults 21+, Used/bought cannabis in the past year. © 2018 CONSUMER RESEARCH AROUND CANNABIS www.ConsumerResearchAroundCannabis.com For more information, contact us: 281.845.6000 JStein@ConsumerResearchAroundCannabis.com 480.207.6373 CRMethvin@ConsumerResearchAroundCannabis.com