AeNA.

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Presentation transcript:

AeNA

Blend of Human behavior and Technology is what makes a good Algorithm

Well being and productivity are related AeNA to reflect ‘DIGITAL YOU’ Well being and productivity are related

Let’s Have a Look at Physical Health Footprints

Screen time is growing exponentially Indians downloaded 12.1 billion apps on their phones and tablets, compared to 11.3 billion in the US Wealth Management WhatsApp accounts for half of the 71 billion hours Indian spent on social apps App downloads in India tripled between 2015 and 2017  India's smartphone user base is expected to grow nearly 50% in 5 years Teens spend an average of 9 hours a day with media https://economictimes.indiatimes.com/magazines/panache/indians-spend-roughly-3-hours-a-day-on-smartphones-but-are-they-paying-big-bucks-for-apps/articleshow/62866875.cms An Indian on average spends close to 5 hours on apps daily  Source: https://financialtimes.com https://economictimes.indiatimes.com https://www.indiatoday.in

that relates to screen time And so NEGATIVE Health impact 22% report dry eyes 22.6% report headaches 30.1% report Neck pain 83% report at least one negative symptoms that relates to screen time

There are POSITIVE footprints as well that can be captured using Mobile data

Apps that make us happy Social Well Being Fitness Tracking https://economictimes.indiatimes.com/magazines/panache/indians-spend-roughly-3-hours-a-day-on-smartphones-but-are-they-paying-big-bucks-for-apps/articleshow/62866875.cms

Let’s Look at the Financial Footprints

Financial Footprints are all around INR 1,30,000 credited to your account with SBI ***235 against salary payment initiated by company abc on 09-09-18 INR 23,000 credited to your account with SBI ***235 with narrative rent 014-05-18 Avbl Bal for savings A/c xxxxx8173 as on 07-10-2018 is INR 23443.82. Avbl Bal for FD A/c xxxxx6598 as on 07-10-2018 is INR 1,50,000.82. Combined Avbl Bal INR 1,73,444.64. Use Mobile Banking App to track A/c (app.kotak.com) INR 915.00 debited from a/c **7356 on 12-10-18 to VPA amazon@alp (UPI Ref No 828522141697)

You Are Here Drawing the best fit line (as per our research) and placing YOU on the chart

Educational Qualification Levelling the ground… Personal Information Educational Qualification Wishlist

Capturing Footprints Report Fitness Apps SMS Social Media Apps Email 1 Analytics engine Shopping Apps Email 2 Financial Apps Email 3 Entertainment Apps Music Apps Call Logs Phone Stats Headset Usage Phone unlock frequency Wifi Connections Secured/Unsecured Charging time & Frequency

AeNA App Highly recommended actions… 23% utilized their time more effectively than you to get richer 33% are running lower risk of diabetes than you based on screen time Hpw are you today… Congratulations, you are above par… Click anywhere for detailed report 45% identified better ways of making their money work

In essence, AeNA is a journey from ‘Digital That’s Fun to Digital That Matters’

Thanks

What's currently available Fitness Social Financial Quality Time Moment Walnut MyUniverse Runtastic Running App & Mile Tracker Google Fit