National Hot Rod Association (NHRA) –300mph Top Fuel and Funny Cars, 200mph Pro Stock Cars, 195mph Pro Stock Motorcycles –Every race broadcast on ESPN2 & ESPN2HD –ESPN2 is in more than 96 million households –Up to 125,000 spectators per event –National tour reaching 37 of the top 50 DMAs Steve Johnson Racing 2009 –23rd consecutive year racing in NHRA Pro ranks

Average of 100,000 fans at each event Motorcycles are 1 of 4 Pro Categories Motorcycles go 0-60 mph in 1 second & mph in 2 seconds ¼ mile in 6.9 just under 200mph 600 lbs with rider about 400 hp No Seatbelts, Roll Cage or Parachute

. Media… without winning Live TV- ABC, NBC, ESPN2, or webcam based shows Morning drive time, performance, racing, or variety shows Gear interview to careers, candy, or consumer products Work with all local TV and Newspapers to report on event Exposure creates Branding and education about product, sponsor or industry

Media… without winning Off track education appearances generate print exposure

2 Helmet cameras assures sponsor of TV time on ESPN2

Commercials or Tech tips for any brand or products

Reconnect Sponsors brand with Fan/Customer: Hand out racing cards Front: Steve with Bike and sponsor logos Back: Sponsor info with pictures Partners information of sponsor Web page address Couponing or a tear off

NHRA Youth and Educational Services (YES) Fridays at NHRA National events that connects education and drag racing. YES continues to reach over 25,000 vo-tech students annually. Steve Johnson (in red) is one of 5 speakers.

NHRA YES events… Steve is guest speaker NATIONAL EVENTS 1.Gainesville, FL 2.Houston, TX 3.Atlanta, GA 4.St. Louis, MO 5.Chicago, IL 6.Englishtown, NJ 7.Indianapolis, IN 8.Charlotte, NC 9.Dallas, TX 10.Memphis, TN 11.Los Angeles, CA

After YES event… NHRA Pro Stock Bike 101 Steve talks about basics of Pro Stock Motorcycles and How-to-Win Get up close to our $90,000 U.S. Nationals winning motorcycle Q & A session Tour of Rig

Career Opportunities Fair At NHRA Race in November: 3500 to 5000 students come to the track to learn about a career Displays are set up for each industry Steve talks about careers and getting specific education for that field

Skills USA: Steves presentation on careers and specific training after high school Regional competitions Georgia Alabama Or any target National Show Award presentation Bike display Drive traffic to display Autographs Attendance 2 to 5000 students at every event

" Steve is a true champion for the youth who will build, maintain and service the infrastructure of America in the 21stCentury. Tim Lawrence Executive director

Trade Shows corporate functions: Traffic builders Can go international Turns Static Booth into an Dynamitic Booth Real prizes Specific training

Corporate Functions: Employee Appreciation Day Rig Tours Racing seminar and video Reaction timer races with prizes

Steve Johnson Racing Web Integration – A link to will be postedwww.sponsor.com – Myspace.com – Facebook.com – U Tube.com

Provide an heart pounding experience for students, sales teams, educators, customers and guest Provide an incentive program for anyone or any company Reward your customers or sales team and enhance your sales Relationship Builder Use our tractor trailer as your weekend office Your corporate footprint into motorsports Benefits of Entertaining with Steve Johnson Racing at the race

SJR Pit Side Corporate Services: –VIP Race Hauler Tour Computer Data Retrieval Spare Parts and Engines Snap-on tool storage Clutch Management Drivers Lounge –VIP Starting Line Access –Reaction Timer Race with Prizes for Perfect Times –Pictures with Motorcycle and Steve Johnson –Personal Meet & Greet with Driver & Team –Lunch or Snacks* –Drinks available throughout the day –Goodie Bags* –Unlimited Hospitality Access- A private, shaded space to relax, and socialize throughout the day Can be used treat customers, employees, vendors, or elected guests, giving them something they cant buy anywhere else – a behind the scenes look at what it takes to race.

Your guests will meet Steve Johnson and the team Have time to take pictures Get personalized autographs Pit Area Meet and Greet

Steve Johnson Racing (SJR) Hospitality Unlimited access to SJR pit & hospitality; your weekend office Its private, trackside and convenient Drinks and snacks provided

Customize tours – small or large Steve and crew chief will provide you and your guest a VIP tour Tours of the Race Rig

Tours of the Race Rig Stage 1 Data Retrieval Bike set-up Technology update

Tours of the Race Rig Stage 2 Tool Organization and Parts See how our team transports a multi-million dollar racing and marketing operation in a 80 foot long tractor trailer

Tours of the Race Rig Clutch Management See how the team prepares An up close and personal look with the Pros

Tours of the Race Rig Drivers Lounge Go where Steve prepares for each race Meetings with clients and sponsors The ultimate VIP area for any race team

NHRA Pro Stock Bike 101 Stage 3 Steve talks about basics of Pro Stock Motorcycles and How-to-Win Get up close to our $90,000 U.S. Nationals winning motorcycle Q & A session

Reaction Timer Seminar & Race Learn about a NHRA starting line (Christmas tree) and our reaction timer Test your reaction skills Race against Steve Johnson and others Create competition and win prizes (optional)

Reaction Timer is mobile Company functions with bikes Ladder or scoreboard with winner Private parties Very portable

Capture Your Memories

Stage with Steve You and your guests travel with team to the Staging Lanes before the races Be a part of the SJR team

Accompany Steve to Drivers Introductions Stand on the track and see all your favorite NHRA Drivers introduced Drivers Introductions (Sunday only)

Experience All the Pit Action Swap and Service engine between rounds Feel the action of racing from behind the ropes

We will provide a life long experience Your guests and customers are our VIPs All Day Experience

Guest or Customer Memory Personalized and autographed by Steve Can add your company logo Framed custom picture to extend experience

2010 Steve Johnson Racing Schedule Gainesville, Florida March Houston, Texas April 9-11 St. Louis, Missouri (Madison, Illinois) April 30 May 2 Atlanta, Georgia April Chicago, Illinois June 3-6 Englishtown, New Jersey June Norwalk, Ohio June Sonoma, California July Denver, Colorado July Brainerd, Minnesota August Memphis, Tennessee August Indianapolis, Indiana*September 1-6 Concord, North Carolina September Dallas, Texas September Reading, Pennsylvania October 7-10 Las Vegas, Nevada October Pomona, California November 11-14

Winning with Steve Johnson Racing: 2 time winner of NHRA U.S. Nationals Recipient of NHRAs Good Hand award

Logos on Race Day Uniforms Sleeve – A Upper Chest – B Stomach – C Center Chest - D

More signage space than any other kind of motorcycle in motorsports

Front fender - A Behind seat - B Below seat - C Wheelie bar panel - D

Tractor Trailer can be wrapped with corporate branding

Costs: Major Sponsorship = 650K per year (includes an account manager) Major associate = 350K Associate program = K Breakdown of sponsorship activation and driver appearances are available on request. Steve Johnson 2551 Ruffner Ct. Birmingham, Al Office Cell