Environment orientation

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Presentation transcript:

Environment orientation Clarity Consistency Effectiveness and efficiency of communication Responsiveness Cob web showing the dimensions of communication quality

Concern communication Snake diagram Score: 20 40 60 80 100 Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Concern communication Snake diagram

Marketing communication: Snake diagram Score: 20 40 60 80 100 Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Marketing communication: Snake diagram

Internal communication Snake diagram Score: 20 40 60 80 100 Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Internal communication Snake diagram

Organisation of communication Snake diagram Score: 20 40 60 80 100 Indicator 1 Indicator 2 Indicator 3 Indicator 4 Indicator 5 Organisation of communication Snake diagram