VPL Projectors Kevin Handerson, Marketing Manager Pre-NAB 4/22/2019 7:22 AM VPL Projectors Kevin Handerson, Marketing Manager Sander Phipps, Product Manager LCD Business Projectors

The Right Tools for the Job! Pre-NAB 4/22/2019 7:22 AM Sony’s LCD Projectors The Right Tools for the Job! Entry-level Models Installation Models Road Warrior Models Wireless Models LCD Business Projectors

Key Messages We have a broad model lineup We have strong feature sets Pre-NAB 4/22/2019 7:22 AM Key Messages We have a broad model lineup Range of models to meet range of needs We have strong feature sets e.g., autosetup, wireless, “off&go” Our install models are very flexible Orientation, inputs, lenses, networking We are competitive! LCD Business Projectors

Overall Line up Entry level models (E series) Pre-NAB 4/22/2019 7:22 AM Overall Line up Entry level models (E series) Compete in price conscious markets Meet or exceed Competitors Specs Compact Models (C series) Full featured – most with autosetup Portable units without compromise Wireless access for extra flexibility Install Models (P & F series) Flexible, versatile installations and feature sets Outstanding picture quality Networking functions for proactive management LCD Business Projectors

New Model: VPL-ES3 New Low Cost Model – with a new value point Pre-NAB 4/22/2019 7:22 AM New Model: VPL-ES3 New Low Cost Model – with a new value point 2000 Lumens SVGA New Chassis 0.63” panels Street price $850 LCD Business Projectors

New Model: VPL-ES3 Ceiling mountable (PAM-100 mount) Pre-NAB 4/22/2019 7:22 AM New Model: VPL-ES3 Ceiling mountable (PAM-100 mount) Accepts HD signals Manual zoom/focus “Step-up” projector with an “entry-level” price point Perfect for K-12 and basic conference rooms – extremely cost effective LCD Business Projectors

Competitors & Comparison Pre-NAB 4/22/2019 7:22 AM Competitors & Comparison Sony VPL-ES3 SVGA Epson EMP-S3 Toshiba TDP-S25 InFocus X2 Brightness (lm) 2000/1600 lm 1600 lm 1600/1100 lm Lamp Life 2000/3000H 3000/4000H Tech. 0.63 LCD 0.55 LCD 0.55 DLP Throwing Distance (80”) 2.3-2.8m 2.4m fixed 2.63-3.17m 3.1-3.8m Monitor Out YES RS 232C NO Variable Audio Out USB Opt. RM-PJPK1 Fan Noise 35/32dB 36/28dB 36/33dB 39/37dB LCD Business Projectors

VPL-EX3 – Coming Soon New Low Cost Model 2000 Lumens XGA Pre-NAB 4/22/2019 7:22 AM VPL-EX3 – Coming Soon New Low Cost Model 2000 Lumens XGA Same chassis as ES3 0.63” Panels LCD Business Projectors

VPL-EX3 - Coming Soon 2000/3000hr lamp life 1.3:1 throw ratio Pre-NAB 4/22/2019 7:22 AM VPL-EX3 - Coming Soon 2000/3000hr lamp life 1.3:1 throw ratio Manual Zoom/Focus 2 RGB Inputs RGB Monitor out RS232c Control Perfect for K-12 and most small business conference rooms LCD Business Projectors

Competitors & Comparison Pre-NAB 4/22/2019 7:22 AM Competitors & Comparison Sony VPL-EX3 Optoma EP-739 XGA Toshiba TDP-T90 InFocus X3 Brightness (lm) 2000/1500 lm 2300 lm 2200 lm 1600/1100 lm Lamp Life 2000/3000H 3000H 3000/4000H Tech. 0.63 LCD 0.55 DLP Throwing Distance (80”) 2.3-2.8m 2.63-3.17m 3.1-3.8m Monitor Out YES RS 232C NO Variable Audio Out USB Opt. RM-PJPK1 Fan Noise 35/32dB 36/28dB 36/33dB 39/37dB LCD Business Projectors

VPL-ES3/EX3 Timing ES3 starts shipping early in March Pre-NAB 4/22/2019 7:22 AM VPL-ES3/EX3 Timing ES3 starts shipping early in March VPL-ES2 & CS7 will be discontinued 4/1 EX3 mid-May CX-70 will be discontinued then LCD Business Projectors

iF product design award 2006 Pre-NAB 4/22/2019 7:22 AM VPL-CS/CX20A 2000 Lumen “Road Warrior” models Optimized for frequent travelers A true road warrior Just over 4lbs, 2” thick Metal case Sleek, stylish design Mix of features for travel Quick setup & shut off Autosetup with autofocus Recent 50 pc win at Medical Co. Ideal for field sales iF product design award 2006 LCD Business Projectors

VPL-CX76 Small-Medium conference room unit 2500 ANSI Lumens, XGA Pre-NAB 4/22/2019 7:22 AM VPL-CX76 Small-Medium conference room unit 2500 ANSI Lumens, XGA 802.11b/g Wireless system Unique all-included wireless presentation system Full network control capability Including email transport Remote Monitoring via PJNet! Full auto set up including autofocus Ideal for classroom applications and conference rooms with multiple presenters and interactive efforts LCD Business Projectors

VPL-CX86 Mainstream Installation Model 3000 ANSI Lumens, XGA Pre-NAB 4/22/2019 7:22 AM VPL-CX86 Mainstream Installation Model 3000 ANSI Lumens, XGA 802.11b/g Wireless system Unique all-included wireless presentation system Full Auto Set up Ideal for larger classroom uses and larger conference rooms with multiple presenters and interactive activities LCD Business Projectors

VPL-CX86 Installation-friendly features: Pre-NAB 4/22/2019 7:22 AM VPL-CX86 Installation-friendly features: Dual RGB Inputs RGB Monitor out w/ Variable audio output RS232C control Full network control capability Including email transport Remote Monitoring via PJNet! Excellent Installation Projector! LCD Business Projectors

VPL-CX80 Utility Installation Model 3000 ANSI Lumens, XGA Pre-NAB 4/22/2019 7:22 AM VPL-CX80 Utility Installation Model 3000 ANSI Lumens, XGA Full Auto Set up Installation-Friendly 2 RGB Inputs Monitor out Variable audio out Ideal replacement for PX11 LCD Business Projectors

VPL-PX41 Hot! Premium Installation model 3500 ANSI Lumens, XGA Pre-NAB 4/22/2019 7:22 AM VPL-PX41 Hot! Premium Installation model 3500 ANSI Lumens, XGA 700:1 Contrast ratio Installation-friendly: 4 RGB Inputs including DVI-D RS232C control IP Control Standard Lens W/ 3 optional lenses Perfect for larger classrooms and conference rooms – especially in campus settings where networks ease support LCD Business Projectors

VPL-FX52 and VPL-FX52L “Flagship” Installation Models Pre-NAB 4/22/2019 7:22 AM VPL-FX52 and VPL-FX52L “Flagship” Installation Models Completely updated New electronics and optics 6000 ANSI Lumens XGA 1000:1 Contrast Ratio Installation-friendly 3 RGB inputs including DVI-D RS232c control and IP Control FX52 comes with standard lens, FX52L comes without lens 3 optional lenses – lenses and mounting compatible with older models FX50 and FX51 Perfect for boardrooms and lecture halls LCD Business Projectors

Pre-NAB 4/22/2019 7:22 AM Projector Roadmap LCD Business Projectors

Support/Management Tools Pre-NAB 4/22/2019 7:22 AM Support/Management Tools PJCalc! Planning tool for choosing/placing PJ Periodically updated, latest version is available on eRoom and Professional site PJNet! PJ Management software package Supports up to 255 projectors via network Was $500 item, now no charge for Sony customers, downloadable on pro site: www.Sony.com/Professional LCD Business Projectors

Demand Generation Advertising Selling Sheets Sales Presentations Pre-NAB 4/22/2019 7:22 AM Demand Generation Advertising Heavier electronic presence Selling Sheets All current lineup, ES3 soon Sales Presentations Comparison charts PJNet! and PJCalc! Working on: Customer Testimonials What else do we need? LCD Business Projectors

What’s New for 2006? Renewed focus on Installation business Pre-NAB 4/22/2019 7:22 AM What’s New for 2006? Renewed focus on Installation business Greater incentives to drive Sony Re-establish Sony as premier vendor Improved channel communications Example: Projector “Road Tour” Example: Private Tech Suite at InfoComm LCD Business Projectors

Pre-NAB 4/22/2019 7:22 AM Thank You LCD Business Projectors