A Pocket Guide to Public Speaking Sixth Edition CHAPTER 2: From A to Z: Overview of a Speech Copyright © 2019 Bedford/St. Martin's. All rights reserved.

Analyze the Audience (1 of 2) Learn audience members’ attributes and motivations. Use interviews, questionnaires, and similar techniques.

Analyze the Audience (2 of 2) Consider demographic characteristics Ratio of males to females Age ranges Cultural background and socioeconomic status

Select a Topic Think about your interests and expertise. Consider the interests of the audience. Choose a topic suitable for The audience; The speech occasion.

Determine the Speech Purpose Three general speech purposes To inform To persuade To mark a special occasion Speeches should have a specific purpose. State what audience should learn/do.

Compose a Thesis Statement The thesis statement Expresses the central idea; Consists of a single sentence; Concisely communicates the topic.

Develop the Main Points Primary pieces of knowledge (informative speech) Key claims (persuasive speech) Two or three per speech

Gather Supporting Materials Illustrate main points; Clarify, elaborate, and verify your ideas; Include all information available to you; Lend credibility to your message.

Separate the Speech into Its Major Parts (1 of 3) Major parts of a speech Introduction Body Conclusion

Separate the Speech into Its Major Parts (2 of 3) The introduction Introduces the topic and speaker; Alerts the audience to the thesis; Catches the audience’s attention and interest.

Separate the Speech into Its Major Parts (3 of 3) The body Contains the main points and subpoints; Supports the thesis of the speech. The conclusion Restates the thesis of the speech; Reiterates how main points confirm it.

Outline the Speech (1 of 3) Framework of your speech Based on coordination and subordination

Outline the Speech (2 of 3) Coordinate points Equally important Indicated by parallel alignment Subordinate points Given less weight than main points Placed to right of points supported

Outline the Speech (3 of 3) Working outline Contains points stated in complete sentences Speaking outline Far briefer Uses short phrases or key words Printed on separate sheets or cards

Consider Presentation Aids Help your audience understand your points; Can be simple (writing on a blackboard); Can be very involved (multimedia slideshow).

Practice Delivering the Speech Practice is necessary for success. Rehearse your verbal and nonverbal delivery. Practice your speech often. At least six times