Designing Pages and Documents Chapter 15 Designing Pages and Documents Technical Communication, 11th Edition John M. Lannon
Page Design Page design is critical because Technical documents rarely get readers’ undivided attention. People read work-related documents only because they have to. Readers are attracted by documents that appear inviting and accessible.
Design Skills Needed Desktop publishing Electronic publishing Using style sheets and company style guides
Shaping the Page Use the right paper and ink. Use consistent page numbers, headers, and footers. Use a grid. Use adequate white space. Provide ample and appropriate margins. Keep line length reasonable. Keep line spacing consistent. Tailor each paragraph to its purpose. Make lists for easy reading.
Highlighting for Emphasis Highlighting options include: Fonts Type sizes White space Other graphic devices
Using Typography Effectively Select appropriate fonts. Use type sizes that are easy to read. Use full caps sparingly.
Use Headings for Access and Orientation Good headings have the following characteristics: Appropriate phrasing Specific and comprehensive wording Grammatical consistency Visual consistency Appropriate layout
A Good Format for Headings
Audience Considerations If users will use your document for reference only If users will follow a sequence of steps If users will need to evaluate something If users will need a warning If users have asked for a one-page report If users will face complex information If users will be from a wide range of cultures
Designing Web Pages Provide margins so that text won’t drift off the edge of the screen. Display main point close to the top of each page. Keep sentences and paragraphs short and concise. Display links, navigation bars, hot buttons, and help options on each page. As with printed text headings, make links consistent. Don’t use underlines for emphasis. Don’t mix and match too many typefaces. Use sans serif type for body text. Don’t use small type.
Other types of On-Screen Documents These days, you can’t predict the types of media that will be used to deliver your documents. Some popular types include: Online help Adobe Acrobat and PDF Files CDs and other Media
Any Questions? For additional help reviewing this chapter, please visit the Companion Website for your text at http://www.ablongman.com/lannon.